Oilers Entertainment Group's "monumental job of transferring season ticket holders from one arena to another has been completed," as more than 14,000 people have been relocated "into new seats" in the soon-to-open Rogers Place arena, according to Terry Jones of the EDMONTON SUN. When going from "three varieties of seating at Rexall Place to 11 varieties in addition to various spinoffs and options with considerable price point increases in most cases in Rogers Place, there’s been a challenge involved with just about every single customer." Jones: "But it's done." Oilers Chief Commercial Officer Stew MacDonald said, "All of our season ticket holders and suite holders have had a chance to select premium seating, suites and other seating in Rogers Place." He added, "The number ended up just about right for us. It hit it almost dead on. The first two elements to sell out in the building were our suites and our new loge tables." Jones notes MacDonald and staff this week will "begin to move on to the waiting list and then to the mini-packs, relatively confident the customers will be in the right places at the right prices to be blown away when they actually do take their seats at Rogers Place in September." The 14,000-plus season-ticket holders "will swell to about 16,000 in the new arena." MacDonald said of the arena's 18,500-seat capacity, “We have about 1,700 extra seats in Rogers Place" (EDMONTON SUN, 1/27).
