Zebra Technologies Signs With CFP To Use Player Tracking System During Title Game

Zebra Technologies has struck a deal with the CFP to employ its real-time player-tracking system, including Monday’s CFP title game in Glendale. Similar to its ongoing work with the NFL, Zebra's tech will employ small sensors embedded within player shoulder pads, yielding a wealth of location and motion-performance data. The tech was already used in the Orange and Cotton Bowl semifinals. Zebra's work for the CFP games builds upon prior work the company has done in the college space with Ohio State, Tennessee and Washington during regular-season games. “This is another important step forward,” said Zebra Sports GM Eric Petrosinelli. “The major college programs aspire to be like the NFL in a lot of ways. They’re trying to get some of their players to the NFL. The expansion of the tracking is another step in that direction and is going to provide the team a great deal of additional insight and learning.”