Coca-Cola Senior VP/Sports & Entertainment Marketing Partnerships SHARON BYERS is leaving the company after 28 years. Her last day is March 15, and the departure comes as the company "is cutting a minimum of 1,600 workers," including 500 at its Atlanta HQ (SPORTSBUSINESS JOURNAL, 1/19 issue).
EXECS: Fox Sports has established a talent relations & development department and named Fox Sports Exec VP/Content Integration & Presentation GEORGE GREENBERG as its head. He will report to Fox Sports Exec VP/Production JOHN ENTZ. Senior members of the new department include Senior VP/Talent & Development ROY HAMILTON; VP/Production & Talent Development JACOB ULLMAN; VP/Talent Relations LAURA MARCUS; and Senior Manager HEATHER MUNSON (Fox Sports)....The Breeders' Cup named NTRA Senior VP/NTRA Advantage BRYAN PETTIGREW Senior VP/Marketing & Sponsorship. He will be based in Lexington and starts Feb. 2 (Breeders' Cup)....The Silicon Valley Business Journal named former Sharks Exec VP MALCOLM BORDELON Publisher (BIZJOURNALS.com, 1/20)....Premiere Networks named former ESPN Radio Program Dir SCOTT SHAPIRO to the newly created position of VP/Sports Programming. His duties include overseeing daily execution of sports content, including Fox Sports Radio Network (TALKERS.com, 1/20)....Westwood One promoted Senior VP/Sales and VP/Southeast Sales JIM DAUNAIS to Exec VP/Network Sales Division for the Southeast. The company also named Cumulus Media Dir of National Sales for the Southwest TIM WALKER Exec VP/Network Sales Division for the Southwest (TALKERS.com, 1/20)....The NFL named former NFLer ROMAN OBEN Dir of Youth Football. He will "direct youth and high school football efforts and coordinate with key stakeholders in those areas, as well as contribute to strategic thinking behind the NFL's efforts" (NJ.com, 1/20)....Calgary-based Outerwear brand Sunice named JEAN CLOUTIER CFO & COO (Sunice).
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