Menu
Franchises

Pirates Will Increase Ticket Prices After Another Winning Season

The Pirates will "hike the cost of season-ticket plans" by about 9% next season, according to Rob Biertempfel of the PITTSBURGH TRIBUNE-REVIEW. The team also has "launched a season-ticket holder membership program, which offers rewards based on tenure and plan type." The incentives "include autograph sessions, exclusive meet-and-greet events and field passes for a postgame concert." The cost of single-game tickets is "expected to go up at the same rate, but those prices won't be announced until next month." For all games "after the opener, the Pirates will use the three-tiered pricing system that was implemented this past season." Gold (which consists of most of the Friday and Saturday games) "is the priciest, followed by Black (two Fridays and most Sundays) and White (all other games)." This year, the Pirates "found the cost of their tickets on the secondary resale market was higher than what the team charged for many of its Gold and Black games." Depending upon seat location and the type of ticket plan, the price per ticket for the '15 home opener "will be $7 to $15 more" than the cost of a ticket to a '15 Gold level game. The team's "popular 20-game plans do not include the home opener." However, fans who "buy a 20-game plan will get pre-sale access to buy tickets to the opener or any other game." This is the "fourth year in a row the Pirates have raised ticket prices," and the "average ticket cost next season will be $19.99." The Pirates "drew a franchise-record" 2.44 million fans in '14, surpassing the 2 million mark for the third straight season. However, they "still had the lowest home attendance among the five NL Central teams." Player payroll this season was $82.06M, and since '10, when payroll was $44.15M, that figure "has risen" about 17% annually (PITTSBURGH TRIBUNE-REVIEW, 10/16).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2014/10/16/Franchises/Pirates.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2014/10/16/Franchises/Pirates.aspx

CLOSE