SBD/June 6, 2014/Colleges

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  • Kansas Moves Some Student Seating Away From Court, Sells Section To Donors

    KU agreed in March to lower their student athletic fee from $25 to $6 per semester

    More donor seating "will be added closer to the floor" next season at Allen Fieldhouse for Univ. of Kansas men's basketball games, in an area that previously was reserved for students, according to Matt Tait of the LAWRENCE JOURNAL-WORLD. Beginning with the ‘14-15 season, the section will be “made available to Williams Education Fund donors instead.” KU Associate AD/Public Affairs Jim Marchiony on Thursday said that the “reconfiguration would not trim the number of seats available to students.” But Tait notes it will “allow KU to make more money off those choice seats, a move the athletic department deemed necessary in response to the KU student government campaigning to lower the student athletic fee from $25 per student per semester to $6.” That fee, which now will be the “lowest athletic fee of any university in Kansas, was charged to every student enrolled at KU.” Marchiony said that the new rate would “cost the athletic department nearly $350,000 annually” (LAWRENCE JOURNAL-WORLD, 6/6). In K.C., Rustin Dodd writes the new donor section “could be a boon for other Kansas fans.” In the current setup, donor seats at Allen Fieldhouse are "based on a lifetime of giving." Marchiony said the seats in Section U will be reserved for donors that are in "the upper categories of giving this year" (K.C. STAR, 6/6).

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  • Ours No More: N.C. State To Retire "This Is Our State" Marketing Campaign

    N.C. State AD Debbie Yow on Thursday indicated that the school's "This Is Our State" marketing campaign will be "replaced with a new slogan before the football season," according to Joe Giglio of the Raleigh NEWS & OBSERVER. The school began using the slogan in '12, and Yow in an e-mail wrote, "Occasionally, we adopt a new primary theme to keep things fresh for our teams and fans. ... These usually have a shelf life of several years." Giglio notes NCSU was "winless against four in-state opponents in football" last season. After NCSU's loss to ECU, some ECU fans put up a billboard near Raleigh "with the final score and the words: 'ARRRR State.'" The school also lost to North Carolina, Duke, Wake Forest and North Carolina Central in men's basketball last year. Yow said that the "Our State" slogan was "never meant to be a territorial declaration or claim of dominance in any single sport," but instead a "reflection of the number of alumni in the state of North Carolina and their $7.3 billion annual impact on the state economy" (Raleigh NEWS & OBSERVER, 6/6).

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  • Reverse Psychology? Miami Football Ads Get Attention By Suggesting "Go To Fewer Games"

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