SBD/May 16, 2014/Colleges

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  • USC AD Pat Haden, Fired Coaches Among Nation's Top In College Athletics Pay

    Haden's salary in '12 is nearly $200,000 higher than what he received in '11

    USC AD Pat Haden was "credited with more than" $2.4M in compensation during the '12 calendar year, according to the school's federal tax return cited by Steve Berkowitz of USA TODAY. The amount is "nearly $200,000 higher than what he received in 2011 and likely continues to make him the nation's highest-paid AD." Documents show that among public-school ADs, "excluding possible incentive bonuses and athletically related outside income," Texas' Steve Patterson is making $1.4M, Ohio State's Gene Smith more than $1.2M and UCLA's Dan Guerrero nearly $920,000. Meanwhile, among private-school ADs, Vanderbilt's David Williams II was "credited with just over" $1.2M (he also "served as the school's general counsel and secretary of the university" in '12), Duke's Kevin White with $955,000 and Baylor's Ian McCaw with $635,000. USC's return also showed former football assistant coach Monte Kiffin "with just more than" $1.9M for his final year with the school -- an "amount that meant he was the nation's highest-paid football assistant coach" during the '12 season. Kiffin's son, Lane, USC's football head coach in '12, made $3.1M "for that calendar year." At the close of the school's FY '13, Lane Kiffin also had $1.8M "in housing loans from the school outstanding from original amounts" that had totaled $2M (USA TODAY, 5/16). In L.A., Gary Klein notes former USC basketball coach Kevin O'Neill, who was "fired in January 2013 during the 2012-13 season, earned about" $1.8M (L.A. TIMES, 5/16).

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  • Notre Dame's Jack Swarbrick Addresses Autonomy, CFP In Extensive Q&A

    Swarbrick thinks the government should play a role in college athletics' governance

    Notre Dame AD Jack Swarbrick was a "prominent voice" in the ACC shifting its men's basketball tournament championship game back to Saturday and recently addressed college athletics' "rapidly mutating bigger picture" and how it is impacting his school, according to a two-part Q&A with Eric Hansen of the SOUTH BEND TRIBUNE. Excerpts of the interview are below.

    On power conferences possibly being able to make their own rules....
    Swarbrick: In the (designated and agreed upon) autonomous areas, yes. They have identified a series of specific areas that are those in which the 65 have the opportunity to adopt their own set of rules and regulations, things like athlete benefits, time management issues with the student-athletes -- specifically, dead periods -- nutrition.

    On the NCAA's future with power conferences getting more autonomy....
    Swarbrick: I think there’s a public perception that those 65 schools are all commonly aligned on all these issues. It’s just not true. And that’s a good thing. You want diverse views. But you look at the override vote on the $2,000 stipend proposal, and you’ll find a great amount of division among the 65 member institutions of the big five conferences over that issue

    On stipends for student-athletes....
    Swarbrick: That’s sort of the piece of this that has yet to be resolved in the sense: I think, in terms of the public discourse, the cart’s moved ahead of the horse. All we’re talking about right now is governance. And we’ve sort of affirmatively said, ‘We’re not going to get into any substantive issues until the governance is in place with the governance model.’ So you’ve got to get that worked out first and adopted. And then you get to take on these individual issues.

    On the future of the student-athlete model....
    Swarbrick: There’s going to be change. It’s too early to tell the scope and nature of that change. But for a lot of schools, it’s not about whether the model changes from what we have now. For a place like Notre Dame, it’s about whether the model changes in a way that’s inconsistent with our approach to collegiate athletics.

    On Congressional involvement in college athletics....
    Swarbrick: Well, you never know, but I think increasingly there’s a role for the federal government to play here. There’s so much going on, the pieces can’t be reconciled with each other. The unionization issues, the personal-property rights issues and the antitrust issues may produce inconsistent results, and you need some way to work your way through those. And that may be hard to do without the government playing some role (SOUTH BEND TRIBUNE, 5/14).

    On whether student-athletes should have more of a voice in the autonomous structure....
    Swarbrick: "The more student-athlete engagement and participation in the governance process, the better. I'm all for it."

    On a Top 25 national football poll now being released in late October....
    Swarbrick: "Nobody should be issuing polls before the season starts, in my judgement. Who has any clue? But having enough weeks under your belt to have a real substantive evaluation and then issue a ranking, I think that will help inform everybody."

    On whether the CFP will remain at four teams through the life of its initial 12-year contract....
    Swarbrick: "Who knows? That was our goal. That's why we structured it the way we did. It's both our intention and hope" (SOUTH BEND TRIBUNE, 5/15). 

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  • Cal State-Northridge Taps Damon Evans' Firm For Fan Engagement Effort

    Cal State-Northridge has hired Damon Evans' new college sports consultancy, Evolution Sports Partners, to work with the school on a new fan engagement project. Evolution’s FanGauge, a fan loyalty program developed to help athletic departments maintain and grow their fanbases, will be used to collect data, and then interpret and influence fan behavior. Evans, the former Georgia AD and IMG College exec, has partnered with Tracy Howe and Peter Kraft to launch and market FanGauge in the college space.

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