Marketing and Sponsorship

Marketplace Roundup

4.4.2014

In Boston, Kerry Byrne notes local QSR Tasty Burger has "signed a three-year deal to be the Official Burger" of the Red Sox. The stand in the recently renovated third-base deck will "sell burgers, fries, milkshakes and Tasty Burger tater tots made exclusively for Fenway Park" (BOSTON HERALD, 4/4)....Pepper Oaks Farm Olive Oil on Friday announced sponsorships of golfers Jessica Korda and Beatriz Recari. Both have a Pepper Oaks logo on the belly of their golf bags at this week's Kraft Nabisco Championship (Pepper Oaks)....In Miami, Madeleine Marr noted David Beckham has "added swimwear to his David Beckham Bodywear range," which will be available at H&M stores May 22 (MIAMIHERALD.com, 4/3).

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ADDITIONAL SECTIONS

PODCASTS

SBJ Morning Buzzcast: May 16, 2024

May 16, 2024

The NFL's big draws; Jones gets his own 10-part docu-series; Netflix's eye-opening NFL deal and the PGA set for big business weekend

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

May 15, 2024

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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