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SBD/March 6, 2014/Research and RatingsPrint All
The Galaxy are the class of MLS in a study of nearly three years of social media data, leading the way in Twitter followers, Facebook likes and Instagram followers -- as well as in total additions over the last three years. Despite recent internal turmoil, Chivas USA has a large Facebook following of over 700,000, second only to the Galaxy. Other popular teams by total additions over the last three years include the Red Bulls and Sounders FC, who were the only other MLS clubs to gain more than 250,000 new fans. Planned expansion teams NYC FC and Orlando City will not join the league until ’15, but have already solidified large followings on social media. For example, NYC FC already has more fans than the Rapids, an original MLS club. On the Instagram front, the Galaxy have the most followers by a large margin with over 43,000, but both the Sounders and Whitecaps have over 25,000 followers as well.
COMBINED TWITTER FOLLOWERS/FACEBOOK LIKES FOR MLS TEAMS
TEAMAPRIL '11MARCH '13INCREASE Galaxy91,573928,042836,469 Chivas USA16,484751,664735,180 Red Bulls89,835503,261413,426 Sounders FC191,045460,116269,071 Dynamo38,197224,759186,562 Fire64,516227,359162,843 Timbers55,667209,931154,264 Sporting K.C.41,557194,543152,986 Impact18,797162,872144,075 Whitecaps26,634151,001124,367 FC Dallas27,408150,727123,319 Toronto FC46,678169,779123,101 DC United52,127166,013113,886 Earthquakes23,370128,789105,419 Real Salt Lake63,252167,989104,737 Crew28,879127,74698,867 Revolution48,215142,08393,868 Union74,297166,89792,600 Rapids19,64696,43476,788 NYC FC*n/a103,969n/a Orlando City*n/a72,265n/aMLS TEAM INSTAGRAM FOLLOWERS AS OF MARCH '14 TEAMFOLLOWERS Galaxy43,373 Whitecaps28,749 Sounders FC26,560 Sporting K.C.14,436 Red Bulls14,429 Real Salt Lake13,112 Revolution12,536 Dynamo12,471 Timbers11,920 Toronto FC10,008 FC Dallas9,020 Crew8,934 Union6,216 Impact6,111 Chivas USA5,803 Orlando City*5,471 Earthquakes5,200 DC United4,860 Rapids4,991 Fire4,171 NYC FC*896
NOTES: * = Set to join MLS in '15. Orlando City currently plays in the USL Pro division.