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ESPN Holds Top Spot In ComScore Rankings For Fifth Straight Month, But Lead Is Cut

ESPN saw its margin as the most widely trafficked U.S. sports site tighten considerably in January, according to monthly comScore reach rankings, but held on to the top spot in the category for a fifth consecutive month. ESPN’s gap over No. 2 entity Yahoo Sports-NBC Sports Network fell from nearly 12 million unique visitors in December to slightly more than 4 million uniques last month. But ESPN continued its ongoing run topping both reach and engagement metrics, also leading the category with an average of 83 minutes per user during the month.

RANK
SITE
UNIQUES (000)
1
ESPN
62,007
2
Yahoo Sports-NBC Sports Network *
57,890
3
Bleacher Report-Turner Sports Network **
47,418
4
FoxSports.com on MSN
46,807
5
USA Today Sports Media Group ***
41,593
6
NFL Internet Group
39,268
7
CBS Sports
30,917
8
SB Nation
30,653
9
Sporting News Media/Perform Sports
29,430
10
Sports Illustrated sites
21,429
11
Deadspin.com
13,828
12
MLB
11,091
13
NHL Network
9,551
14
Active.com sites
8,421
15
CineSport
7,890
     

NOTES: * = Includes Rivals.com, ThePostGame.com, and Rotoworld. ** = Includes NBA.com, PGA.com, NCAA.com, and WNBA.com. *** = Includes 81 local Gannett newspapers sites, 23 Gannett-owned broadcast TV station sites, USA Today High School Sports, BNQT Media Group, The Big Lead and For The Win. ^ Includes National Football Post and the Fansided Network.

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