Fox’ telecast of Super Bowl XLVIII will look for an increase on last year’s Ravens-49ers matchup on CBS, which was the first time since ’05 that the Super Bowl saw a year-over-year audience decline. Despite the decline last year, the past four Super Bowls have been the four most-viewed TV programs in U.S. history. The Giants-Patriots matchup on NBC in ’12 remains the most-viewed Super Bowl with 111.3 million viewers. The 49ers-Bengals matchup on CBS in ’82 remains the highest-rated Super Bowl with a 49.1 rating (85.2 million viewers) (THE DAILY).
|
SUPER BOWL AUDIENCE TREND
|
|
YEAR
|
SUPER BOWL
|
NETWORK
|
RATING
|
VIEWERS (000)
|
MATCHUP |
|
'13
|
XLVII
|
CBS
|
46.3
|
108,414
|
Ravens-49ers |
|
'12
|
XLVI
|
NBC
|
47.0
|
111,346
|
Giants-Patriots |
|
'11
|
XLV
|
Fox
|
46.0
|
111,010
|
Packers-Steelers |
|
'10
|
XLIV
|
CBS
|
45.0
|
106,476
|
Saints-Colts |
|
'09
|
XLIII
|
NBC
|
42.0
|
98,732
|
Steelers-Cardinals |
|
'08
|
XLII
|
Fox
|
43.1
|
97,448
|
Giants-Patriots |
|
'07
|
XLI
|
CBS
|
42.6
|
93,184
|
Colts-Bears |
|
'06
|
XL
|
ABC
|
41.6
|
90,745
|
Steelers-Seahawks |
|
'05
|
XXXIX
|
Fox
|
41.1
|
86,072
|
Patriots-Eagles |
|
'04
|
XXXVIII
|
CBS
|
41.4
|
89,795
|
Patriots-Panthers |
|
'03
|
XXXVII
|
ABC
|
40.7
|
88,637
|
Buccaneers-Raiders |
|
'02
|
XXXVI
|
Fox
|
40.4
|
86,801
|
Patriots-Rams |
|
'01
|
XXXV
|
CBS
|
40.4
|
84,335
|
Ravens-Giants |
|
'00
|
XXXIV
|
ABC
|
43.3
|
88,465
|
Rams-Titans |
|
'99
|
XXXIII
|
Fox
|
40.2
|
83,720
|
Broncos-Falcons |
|
'98
|
XXXII
|
NBC
|
44.5
|
90,000
|
Broncos-Packers |
|
'97
|
XXXI
|
Fox
|
43.3
|
87,870
|
Packers-Patriots |
|
'96
|
XXX
|
NBC
|
46.0
|
94,080
|
Cowboys-Steelers |
|
'95
|
XXIX
|
ABC
|
41.3
|
83,420
|
49ers-Chargers |
|
'94
|
XXVIII
|
NBC
|
45.5
|
90,000
|
Cowboys-Bills |
|
'93
|
XXVII
|
NBC
|
45.1
|
90,990
|
Cowboys-Bills |
|
'92
|
XXVI
|
CBS
|
40.3
|
79,590
|
Redskins-Bills |
|
'91
|
XXV
|
ABC
|
41.9
|
79,510
|
Giants-Bills |
|
'90
|
XXIV
|
CBS
|
39.0
|
73,852
|
49ers-Broncos |
|
'89
|
XXIII
|
NBC
|
43.5
|
81,590
|
49ers-Bengals |
|
'88
|
XXII
|
ABC
|
41.9
|
80,140
|
Redskins-Broncos |
|
'87
|
XXI
|
CBS
|
45.8
|
87,190
|
Giants-Broncos |
|
'86
|
XX
|
NBC
|
48.3
|
92,570
|
Bears-Patriots |
|
'85
|
XIX
|
ABC
|
46.4
|
85,530
|
49ers-Dolphins |
|
'84
|
XVIII
|
CBS
|
46.4
|
77,620
|
Raiders-Redskins |
|
'83
|
XVII
|
NBC
|
48.6
|
81,770
|
Redskins-Dolphins |
|
'82
|
XVI
|
CBS
|
49.1
|
85,240
|
49ers-Bengals |
|
'81
|
XV
|
NBC
|
44.4
|
68,290
|
Raiders-Eagles |
|
'80
|
XIV
|
CBS
|
46.3
|
76,240
|
Steelers-Rams |
|
'79
|
XIII
|
NBC
|
47.1
|
74,740
|
Steelers-Cowboys |
|
'78
|
XII
|
CBS
|
47.2
|
78,940
|
Cowboys-Broncos |
|
'77
|
XI
|
NBC
|
44.4
|
62,050
|
Raiders-Vikings |
|
'76
|
X
|
CBS
|
42.3
|
57,710
|
Steelers-Cowboys |
|
'75
|
IX
|
NBC
|
42.4
|
56,050
|
Steelers-Vikings |
|
'74
|
VIII
|
CBS
|
41.6
|
51,700
|
Dolphins-Vikings |
|
'73
|
VII
|
NBC
|
42.7
|
53,320
|
Dolphins-Redskins |
|
'72
|
VI
|
CBS
|
44.2
|
56,640
|
Cowboys-Dolphins |
|
'71
|
V
|
NBC
|
39.9
|
46,040
|
Colts-Cowboys |
|
'70
|
IV
|
CBS
|
39.4
|
44,270
|
Chiefs-Vikings |
|
'69
|
III
|
NBC
|
36.0
|
41,660
|
Jets-Colts |
|
'68
|
II
|
CBS
|
36.8
|
39,120
|
Packers-Raiders |
|
'67*
|
I
|
CBS
|
22.6
|
26,750
|
Packers-Chiefs |
|
'67*
|
I
|
NBC
|
18.5
|
24,430
|
Packers-Chiefs |
|
|
|
|
|
|
|
NOTE: * = Super Bowl I was simulcast on CBS and NBC.
