SBD/January 29, 2014/Research and RatingsPrint All
Sports execs feel that transportation to and from MetLife Stadium and attendee experience would be of the most concern in the event of snow/rain/sleet around Super Bowl XLVIII, according to results of a Turnkey Sports Poll conducted in December. Execs were asked what areas would be of the most concern in the event of precipitation if they were in charge of organizing Super Bowl XLVIII, with 36% saying transportation and 34% saying attendee experience. Execs also said that location has the biggest impact on their desire to attend a Super Bowl. Around 38% of execs felt location was the biggest factor, while 32% said participating teams (Turnkey).If you were in charge of organizing Super Bowl XLVIII at MetLife Stadium,
which of the following would you be most concerned about in the event of snow/rain/sleet?
AREA OF CONCERN% Transportation to/from MetLife Stadium36% Attendee experience34% Field condition9% Halftime show production8% TV broadcast production7% Hospitality5% Not Sure/No response1%Which of the following factors has the biggest impact on your desire to attend the Super Bowl? FACTOR% Location38% Participating teams32% Whether business colleagues will be in attendance16% Super Bowl Week events5% Whether friends/family will be in attendance5% Not Sure/No response5%