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SBD/December 18, 2013/Media
NBC's Success With "SNF" One Reason Rogers Will Roll Out Sunday Night NHL Games
Published December 18, 2013
TSN RE-UPS WITH ESPN: TSN and French-language network RDS yesterday announced that they have extended their multiyear deal with ESPN Int'l, allowing the Bell Media platforms to retain exclusive Canadian access to ESPN original programming. Highlights of the agreement include rights to ESPN's college football coverage and ESPN Films content. Bell Media Radio holds radio rights, while TSN and RDS digital platforms will carry ESPN digital content (Bell Media). Even with the ESPN deal, TSN Communications Dir Greg McIsaac in an e-mail wrote hockey will “remain core” to the net, citing regional deals with the Maple Leafs, Jets and Hockey Canada. McIsaac wrote while the ESPN programming is not Canadian, “the strength of TSN has always been the breadth and depth of our broadcast schedule." This partnership with ESPN "underscores our commitment to bringing our viewers, clients, and partners the world’s top sports content" (TORONTO STAR, 12/18).