UniMás averaged 517,000 viewers for the Sporting KC-Real Salt Lake MLS Cup final on Saturday afternoon, compared to 505,000 viewers for the match on ESPN. The average on ESPN was an all-time low for the MLS finale and was down 37% from 797,000 viewers for the Galaxy-Dynamo matchup last year. Meanwhile, the MLS regular season on ESPN/ESPN2 and NBCSN saw a decline from ’12. ESPN/ESPN2 averaged 220,000 viewers for 20 matches in ’13, down 20% from 311,000 in ’12. The decline comes one season after ESPN had its best numbers since MLS’ inception in ‘96. NBCSN averaged 112,000 viewers for 37 MLS regular-season games, down 8% from ‘12. After NBCSN’s EPL matches began in August, the net averaged 132,000 viewers for its MLS games.
|
MLS CUP FINAL AUDIENCE TREND ON ESPN
|
|
YEAR
|
MATCHUP |
VIEWERS (000)
|
|
'13
|
Sporting KC-Real Salt Lake |
505
|
|
'12
|
Galaxy-Dynamo |
797
|
|
'11
|
Galaxy-Dynamo |
1,039
|
|
'10
|
Rapids-FC Dallas |
748
|
|
'09
|
Real Salt Lake-Galaxy |
1,141
|
|
|
|
|
PICK 'EM: Univision averaged 1.1 million viewers for the ’14 FIFA World Cup draw last Friday, which compared to 489,000 viewers on ESPN2. The mark on ESPN2 was a record for the net, topping the 364,000 viewers for the ’94 draw.
The charts below list final ratings from recent telecasts.
| TELECAST |
DATE
|
NET
|
TIME (ET)
|
RAT.
|
VIEWERS (000)
|
| "NFL on Fox": Seahawks-49ers (78%) |
12/8
|
Fox
|
4:25-7:15pm
|
16.2
|
27,647
|
| "NFL on CBS": (single) |
12/8
|
CBS
|
1:03-4:23pm
|
12.0
|
20,235
|
| "Sunday Night Football": Panthers-Saints |
12/8
|
NBC
|
8:31-11:18pm
|
11.3
|
19,065
|
| "NFL on Fox": (regional) |
12/8
|
Fox
|
1:00-4:25pm
|
10.0
|
16,432
|
| SEC Championship: Auburn-Missouri |
12/7
|
CBS
|
4:00-8:10pm
|
8.6
|
14,354
|
| Big Ten Championship: Ohio State-Michigan State |
12/7
|
Fox
|
8:20pm-12:21am
|
7.9
|
13,900
|
| "Football Night in America" |
12/8
|
NBC
|
7:30-8:15pm
|
4.8
|
7,964
|
| College Football: Oklahoma-Oklahoma State |
12/7
|
ABC
|
12:01-3:43pm
|
4.7
|
7,284
|
| ACC Championship: Florida State-Duke |
12/7
|
ABC
|
8:07-11:41pm
|
3.4
|
5,659
|
| "Fox NFL Sunday" |
12/8
|
Fox
|
12:00-1:00pm
|
3.4
|
5,133
|
| "The NFL Today" |
12/8
|
CBS
|
12:00-1:00pm
|
2.6
|
3,813
|
| College Football: Texas-Baylor |
12/7
|
Fox
|
3:45-7:15pm
|
2.3
|
3,756
|
| "College Football Today" |
12/7
|
CBS
|
3:30-4:00pm
|
2.3
|
3,459
|
| Deer Valley Celebrity Skifest |
12/8
|
CBS
|
5:00-6:00pm
|
1.7
|
2,449
|
| Liga MX: Club America-Toluca |
12/8
|
Univ.
|
5:50-8:00pm
|
1.2
|
2,222
|
| Golf: Northwestern Mutual World Challenge: Second Round |
12/8
|
NBC
|
3:00-6:00pm
|
1.4
|
2,058
|
| Liga MX: Toluca-Club America |
12/5
|
UniMas
|
7:56-10:09pm
|
0.9
|
1,717
|
| MWC Championship: Fresno State-Utah State |
12/7
|
CBS
|
10:00pm-1:45am
|
1.1
|
1,703
|
| Golf: Northwestern Mutual World Challenge: First Round |
12/7
|
NBC
|
3:00-6:00pm
|
1.2
|
1,703
|
| Liga MX: Leon-Santos Laguna |
10/5
|
Telem.
|
10:00pm-12:03am
|
0.8
|
1,468
|
| "College Football Special" |
12/7
|
CBS
|
3:00-3:30pm
|
0.9
|
1,367
|
| ISU Grand Prix of Figure Skating: Japan |
12/8
|
NBC
|
12:00-2:00pm
|
0.9
|
1,199
|
| College Basketball: UCLA-Missouri |
12/7
|
CBS
|
12:30-3:00pm
|
0.8
|
1,141
|
| Skiing: Audi Birds of Prey: Men's Downhill |
12/8
|
NBC
|
2:00-3:00pm
|
0.7
|
925
|
| Skiing: Audi Birds of Prey: Men's Super G |
12/7
|
NBC
|
2:00-3:00pm
|
0.5
|
742
|
| TELECAST |
DATE
|
NET
|
TIME (ET)
|
RAT.
|
VIEWERS (000)
|
| "Monday Night Football": Saints-Seahawks |
12/2
|
ESPN
|
8:27-11:51pm
|
9.7
|
15,500
|
| "Thursday Night Football": Texans-Jaguars |
12/5
|
NFLN
|
8:30-11:49pm
|
3.0
|
4,633
|
| "Monday Night Countdown" |
12/2
|
ESPN
|
6:29-8:47pm
|
1.8
|
2,584
|
| College Basketball: North Carolina-Michigan State |
12/4
|
ESPN
|
9:05-11:21pm
|
1.6
|
2,244
|
| NBA: Heat-Bulls |
12/5
|
TNT
|
9:49pm-12:22am
|
1.3
|
2,091
|
| "Sunday NFL Countdown" |
12/8
|
ESPN
|
10:00am-1:00pm
|
1.4
|
2,026
|
| MAC Championship: Bowling Green-Northern Illinois |
12/6
|
ESPN2
|
8:00-11:37pm
|
1.2
|
1,867
|
| "Thursday Night Football Pre-Kick" |
12/5
|
NFLN
|
8:00-8:30pm
|
1.1
|
1,861
|
| "BCS Countdown" |
12/8
|
ESPN
|
8:30-9:01pm
|
1.1
|
1,817
|
| "College GameDay" |
12/7
|
ESPN
|
9:00am-12:00pm
|
1.3
|
1,815
|
