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SBD/December 3, 2013/Events and Attractions
Biggest Of The Big: Super Bowl XLVIII's Record-High Price Tag Reaches $70M
Published December 3, 2013
CATCH THE TRAIN: Giants Treasurer and N.Y./N.J. Super Bowl Host Committee co-Chair Jonathan Tisch said that the game will "rank as the first Super Bowl to draw most of its fans to the pregame festivities and the game itself via public transportation." CRAIN'S N.Y. BUSINESS' Lisa Fickenscher notes there are "detailed plans to get 82,000 ticket-holders to MetLife Stadium" via public transportation, as well as proposals to "transport the million football fans who are expected to descend on the Big Apple the week before the big game." Port Authority of New York & New Jersey Exec Dir Patrick Foye said that the agency is "producing around 70,000 commemorative PATH-train smart cards" for the event. He added that more buses and trains will be running "for the duration of the Super Bowl Boulevard events," including PATH trains, which will "run every 10 minutes, late into the night" (CRAIN'S N.Y. BUSINESS, 12/1 issue).