SBD/November 4, 2013/Research and Ratings

Overnight Ratings: Miami-Florida State Leads College Football; Breeders' Cup Down

A highly-anticipated Miami-Florida State matchup was the most-watched college football game of the weekend. ABC drew a 5.4 overnight for the primetime game, up 184% from Oklahoma State-Kansas State in Week 10 last year. CBS' Georgia-Florida game was the top afternoon college game on Saturday, drawing a 3.4 overnight, which was just ahead of the 3.3 for Michigan-Michigan State game on ABC. However, the Georgia-Florida matchup is down 26% from the same game on CBS last year (aired on week earlier). The '13 Georgia-Florida telecast is up 70% from Georgia-Ole Miss in Week 10 last season. ESPN’s top college games for the weekend were Illinois-Penn State and Tennessee-Missouri, which both drew a 1.3 overnight.

HORSE FEATHERS: NBC drew a 1.4 overnight rating for the Breeders' Cup Classic from 8:00-9:00pm ET on Saturday. Last year's event, which had a lead-in from the triple OT Pitt-Notre Dame game that went right up until the start of the telecast, drew a 2.2 overnight. Navy-Notre Dame aired on NBC on Saturday from 3:30-7:00pm.

NOTES: ESPN drew a 2.3 overnight for the NASCAR Sprint Cup Series race from Texas Motor Speedway yesterday, down from a 2.5 rating for the same race last year. ESPN also drew a 2.0 overnight for its opening NBA doubleheader on Friday night, which featured Heat-Nets and Spurs-Lakers. That figure marks the net's third-best season-opening NBA doubleheader ever (excluding Christmas Day doubleheader in '11-12 due to lockout).

The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RATING
College Football: (regional)
11/2
ABC
12:00-3:30pm
2.3
College Football: Michigan-Michigan State
11/2
ABC
3:30-7:00pm
3.3
College Football: Miami-Florida State
11/2
ABC
8:00-11:45pm
5.4
Lucas Oil Pro Pulling League
11/2
CBS
2:00-3:00pm
0.4
"College Football Today"
11/2
CBS
3:00-3:30pm
0.8
College Football: Florida-Georgia
11/2
CBS
3:30-7:00pm
3.4
College Football: Oklahoma State-Texas Tech
11/2
Fox
7:00-10:30pm
1.5
EPL: Arsenal-Liverpool
11/2
NBC
1:30-3:30pm
0.8
College Football: Navy-Notre Dame
11/2
NBC
3:30-7:00pm
1.8
Breeders' Cup Classic
11/2
NBC
8:00-9:00pm
1.4
"ING NYC Marathon Highlights Show"
11/3
ABC
4:00-6:00pm
0.6
"The NFL Today"
11/3
CBS
12:00-1:00pm
2.6
"NFL on CBS": (regional)
11/3
CBS
1:00-4:15pm
10.0
"NFL on CBS": Steelers-Patriots (88%)
11/3
CBS
4:15-7:30pm
15.4
"Fox NFL Sunday"
11/3
Fox
12:00-1:00pm
3.2
"NFL on Fox": (single)
11/3
Fox
1:00-4:05pm
12.8
ISU Grand Prix of Figure Skating: Skate China
11/3
NBC
1:30-3:30pm
0.7
MLS Eastern Conference Semis: Dynamo-Red Bulls: Leg 1
11/3
NBC
3:30-6:00pm
0.4
"Football Night in America"
11/3
NBC
7:30-8:15pm
4.0
"Sunday Night Football": Colts-Texans
11/3
NBC
8:30-11:30pm
11.4
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