Menu
Marketing and Sponsorship

Truex Hints That NAPA Auto Parts Could Follow Him To Furniture Row Racing

NASCAR driver Martin Truex Jr. on Friday signed a multiyear deal with Furniture Row Racing and "left open the possibility that NAPA, plus other sponsors he has worked with over the years, might join Furniture Row to make for the most powerful one-car team since the multicar concept began to dominate Cup racing in the 1990s," according to Ed Hinton of ESPN.com. The deal "had been expected since his primary sponsor, NAPA, pulled out of his branch of Michael Waltrip Racing in September." Truex said of NAPA, "They've been great supporters of mine the last four years, and hopefully we'll be able to do something together. ... We've got a lot of great partners that are interested in the program and hopefully, moving forward, we'll be able to put some things together with them" (ESPN.com, 11/1). Truex said, "Furniture Row Racing has been high on my radar. The team has done a great job this year. It's a talented organization, and it has been impressive to see what they've accomplished over the past few seasons" (CHARLOTTE OBSERVER, 11/2).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2013/11/04/Marketing-and-Sponsorship/Truex.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2013/11/04/Marketing-and-Sponsorship/Truex.aspx

CLOSE