Quote of the Day

"Entertainment is a vehicle to deliver new audiences to our story. What was happening with Jeff Gordon around the track five years ago was adequate. Now people want to see him around his house. We're seeing more stuff happening off-field and off-track. You want stories that are appealing to general audiences."
-– NASCAR VP/Entertainment Marketing Zane Stoddard, on the content crossover between sports and entertainment.
Friday October 4, 2013 Vol. 20 — No. 17 Print This Issue

Top Stories

  • Off To A Good Start

    Dodgers-Braves earned a 2.8 overnight rating for TBS, up 17% from '12

    TBS’ primetime coverage of Dodgers-Braves NLDS Game 1 Thursday night earned a 2.8 overnight rating, up 17% from the comparable Giants-Reds NLDS Game 1 in '12. That game drew a 2.4 on a Saturday in the same window. Pirates-Cardinals NLDS Game 1 earned a 2.0 overnight from 5:00pm-8:30pm. The game was up 5% from Nationals-Cardinals NLDS Game 1 in ‘12, which was played in the same telecast window on a Sunday ( THE DAILY ). NEED TO TIGHTEN UP : In Albany, Pete Dougherty writes TBS "continues to show its baseball production inexperience when it comes to postseason." After producing one game per week during the season, the net "suddenly is entrusted with four Division Series (i.e., four crews), and the sloppiness shows." Wednesday' ...

  • Please Take Your Seats

    Vikings to charge PSL fees for most seats in new stadium.

  • Not Going Quietly

    Alex Rodriguez sues MLB over Biogenesis scandal.

  • X-it, Stage Left

    ESPN cancels Global X Games due to high production costs, insufficient amount of sponsorship sales.

  • Precautionary Measure?

    NFL's Aiello: Goodell memo timing not connected to "Frontline" documentary.

  • Come On, Feel The Noise

    The Seahawks are considering expanding CenturyLink Field by 2,000-3,000 seats.

  • It's Good To See You

    NBCSN sets cable viewership record for Capitals-Blackhawks season opener.

  • They're Just Like You

    The NHL Rangers debut a new feel-good marketing campaign aimed at showing off players' personalities.

  • Poetic Justice

    Two films focus on Muhammad Ali's Supreme Court fight.

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