SBD/September 27, 2013/Media

Final Ratings: ABC, ESPN Seeing Audience Gains For College Football Games To Date

ABC’s “Saturday Night Football” package, coming off a 5% drop last season, is averaging a 3.8 rating and 6.2 million viewers to date, up 6% in both metrics after four weeks. ABC’s entire slate of college football games has averaged a 2.9 rating and 4.6 million viewers, up 4% and 6%, respectively. ESPN’s Saturday primetime games are averaging a 2.5 rating and 4.2 million viewers, up 32% and 39%, respectively. Last season, the ESPN Saturday primetime package audience was flat compared to ’11. ESPN’s Thursday night college games, which continue to compete with NFL Network’s package of games, are averaging a 2.8 rating and 2.8 million viewers, up 13% and 16%, respectively. Overall, ESPN’s slate of college games is averaging a 2.1 rating and 2.8 million viewers, up 17% and 18%. Meanwhile, FS1’s college football game audience is down from same period on FX last season. FS1 is averaging a 0.3 rating and 398,000 viewers for 15 games (includes Saturday, Thursday), down from a 0.4 rating and 611,000 viewers on FX last year through the same period (eight games, all Saturday) (Austin Karp, Assistant Managing Editor).

AND NOW YOUR LOCAL NEWS: WJZY-Fox earned a 21.7 local rating in the Charlotte market for the Panthers’ 38-0 win over the Giants last Sunday, marking the “most-watched program of any kind in the area for the week and … the largest audience for the team through the first three weeks" (BIZJOURNALS.com, 9/24)….WFXT-Fox drew a 30.8 local rating in Boston for the Buccaneers-Patriots, marking the second-best Week 3 audience ever for the team. The top Week 3 audience in the market still belongs to NBC’s Patriots-Ravens “SNF” matchup from last season (Patriots).

The charts below list final Nielsen ratings from recent sports telecasts. Figures for select CBS programming was unavailable at presstime.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
"NFL on CBS": Colts-49ers (81%)
9/22
CBS
4:15-7:30pm
15.4
25,600
"NFL on Fox": (single)
9/22
Fox
1:00-4:05pm
12.5
20,900
"Sunday Night Football": Bears-Steelers
9/22
NBC
8:31-11:28pm
12.2
20,510
"NFL on CBS": (regional)
9/22
CBS
1:00-4:15pm
6.1
n/a
"Football Night in America"
9/22
NBC
7:30-8:15pm
4.1
6,556
College Football: (regional)
9/21
ABC
8:10-11:43pm
3.5
5,727
College Football: Michigan State-Notre Dame
9/21
NBC
3:31-7:14pm
3.2
4,785
"Fox NFL Sunday"
9/22
Fox
12:00-1:00pm
3.1
4,700
College Football: Tennessee-Florida
9/21
CBS
3:30-6:00pm
2.8
n/a
College Football: (regional)
9/21
ABC
3:30-7:00pm
1.9
2,779
PGA Tour: The Tour Championship: Final Round
9/22
NBC
1:00-6:04pm
1.4
1,997
College Football: Arizona State-Stanford
9/21
Fox
7:05-10:35pm
1.2
1,885
PGA Tour: The Tour Championship: Third Round*
9/21
NBC
12:00-3:30pm
1.2
1,558
MLB: (regional)
9/21
Fox
1:00-4:00pm
1.0
1,400
"College Football Countdown"
9/21
ABC
3:00-3:30pm
0.9
1,249
Liga MX: Club America-Chiapas
9/21
Univ.
5:50-8:00pm
0.6
1,076
Liga MX: Leon-Chivas de Guadalajara
9/21
Telem.
9:00-11:04pm
0.3
598
"President's Cup Special"
9/22
NBC
12:30-1:00pm
0.3
440
TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
"Monday Night Football": Steelers-Bengals
9/16
ESPN
8:27-11:51pm
9.1
14,329
"Thursday Night Football": Chiefs-Eagles
9/19
NFLN
8:30-11:43pm
6.0
9,374
"Thursday Night Football Pre-Kick"
9/19
NFLN
8:00-8:30pm
2.5
3,822
College Football: Auburn-LSU
9/21
ESPN
7:40-11:31pm
2.2
3,799
NASCAR Sprint Cup: New Hampshire
9/22
ESPN
2:00-5:30pm
2.4
3,706
College Football: Colorado State-Alabama
9/21
ESPN2
7:05-10:12pm
1.6
2,779
"Monday Night Countdown"
9/16
ESPN
6:30-8:27pm
1.8
2,728
College Football: Clemson-NC State
9/19
ESPN
7:25-10:55pm
1.7
2,599
College Football: North Carolina-Georgia Tech
9/21
ESPN
12:00-3:19pm
1.7
2,333
"Sunday NFL Countdown"
9/22
ESPN
10:00am-1:00pm
1.6
2,235
 

NOTE: * = Due to weather and the PGA Tour moving up tee times, entire broadcast was on tape delay.

Return to top

Related Topics:

Media

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug