Lids Becomes Colts' Local Retailer NHL Sponsors Expect Jersey Ads Browns Raise Season-Ticket Prices Woods Sporting MusclePharm Water Bottle Maryland Athletics Still Running Up Deficit NASCAR HOF Sponsors Revenue Plummets Seahawks Brand Still Has Room To Grow Pernetti Leaving NYC FC For IMG College NFL, USA Football Teaching Moms About Game's Safety Rogers Wins World Cup Of Hockey TV Rights
SBD/September 6, 2013/Classified AdvertisementsPrint All
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With so many activation strategies available, from traditional approaches to digital platforms, finding the sweet spot is crucial if sponsors want to accomplish their goals. We’ll examine the state of sports sponsorships and talk with marketers to identify trends worth watching and strategies that could help brands hit their mark. From grassroots to global, onsite to online, see how marketers are crafting activation strategies that drive awareness and deliver results.
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