SBD/August 30, 2013/Media

ESPN's "Nine For IX" Series Averaged 446,000 Viewers, With "Branded" Most-Watched

ESPN's "Nine for IX" documentary series averaged 446,000 viewers for the films that aired on Tuesday nights from July 2-Aug. 27. The high was 633,000 viewers for the finale, “Branded,” while the low was 311,000 viewers for “Pat XO” on Tennessee women’s basketball head coach emeritus Pat Summit. Listed below is viewership for each "Nine for IX" film, along with the least-viewed ESPN documentaries since the 30 for 30 project began (excludes "Nine for IX").

VIEWERSHIP FOR ESPN'S "NINE FOR IX" FILMS (BY BEST AUDIENCE)
DATE
FILM
RATING
VIEWERS (000)
Tuesday, August 27, 2013
"Branded"
0.5
633
Tuesday, August 13, 2013
"Runner"
0.4
548
Tuesday, August 20, 2013
"The '99ers"
0.3
491
Tuesday, July 02, 2013
"Venus Vs."
0.4
460
Tuesday, August 06, 2013
"The Diplomat"
0.3
437
Tuesday, July 23, 2013
"Let Them Wear Towels"
0.3
400
Tuesday, July 30, 2013
"Swoopes"
0.3
397
Tuesday, July 16, 2013
"No Limits"
0.3
335
Tuesday, July 09, 2013
"Pat XO"
0.2
311
       
LEAST-VIEWED ESPN DOCUMENTARIES SINCE 30 FOR 30 PROJECT BEGAN
DATE
FILM
RATING
VIEWERS (000)
Tuesday, April 20, 2010
"Silly Little Game"
0.3
356
Saturday, April 03, 2010
"Guru of Go"*
0.3
394
Tuesday, May 04, 2010
"The 16th Man"
0.4
463
Tuesday, October 04, 2011
"Renee"
0.4
508
Tuesday, October 06, 2009
"King's Ransom"
0.5
645

NOTE: * = Rating, viewership listed is for the ESPN premiere for the film. The hour-long film originally aired on ABC on April 3, 2010, as part of a two-hour "ESPN Sports Saturday" telecast which earned a 0.4 rating and 560,000 viewers.

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