Nature's Bakery Intends To Countersue SHR New NBA Jersey Deals Could Signal Changing Market LeBron's Power Seeps Into Non-Sports Entertainment Maddux Pranks Bryant For Red Bull Video Marketplace Roundup NBPA, Players Look To Profit Off Images Apparel Stores Extending Warriors' Local Reach P.J. Fleck Buys Rights To "Row The Boat" Turner Sports Sells Out NBA ASG Ad Spots Rutgers' Adidas Contract Worth More Than $11M
SBD/August 29, 2013/Marketing and Sponsorship
Serves & Volleys: Andy Murray Inks First Post-Wimbledon Deal With Fuse Science
Published August 29, 2013
RUNWAY MODELS: The WALL STREET JOURNAL's Stu Woo notes Open Racket surveyed fans at the U.S. Open to get "reaction to some of the notable outfits worn." Women loved Caroline Wozniacki's "daring if unusual Adidas by Stella McCartney blue-and-black cutout dress." Most "amateur critics found Venus Williams's bright pink hair and floral dress from her own brand, EleVen, to be too loud" (WALL STREET JOURNAL, 8/29). SI.com's Jon Wertheim noted Victoria Duval wore a dress from EleVen (SI.com, 8/28).