Pacers Hire Shamrock S&E To Find Sponsorships Iverson Protests Nike Tribute Shoe Marketplace Roundup Sonic Signs Durant As First Athlete Endorser Broncos Sign Exclusive Deal With DraftKings Pacers, McDonald's To Debut New Campaign Athletes Poke Fun In New Foot Locker Ads All Nippon To Title Sponsor LPGA Major Pepsi, NFL Promoting Heavily Through Digital Marketplace Roundup
SBD/August 29, 2013/Marketing and Sponsorship
Serves & Volleys: Andy Murray Inks First Post-Wimbledon Deal With Fuse Science
Published August 29, 2013
RUNWAY MODELS: The WALL STREET JOURNAL's Stu Woo notes Open Racket surveyed fans at the U.S. Open to get "reaction to some of the notable outfits worn." Women loved Caroline Wozniacki's "daring if unusual Adidas by Stella McCartney blue-and-black cutout dress." Most "amateur critics found Venus Williams's bright pink hair and floral dress from her own brand, EleVen, to be too loud" (WALL STREET JOURNAL, 8/29). SI.com's Jon Wertheim noted Victoria Duval wore a dress from EleVen (SI.com, 8/28).