Cubs Sue Area Merch Vendors For Infringement Evan Williams Bourbon Signs With MLB Could Nike Golf Apparel Presence Increase? Marketplace Roundup Braves, Mizuno Sign Unique Multiyear Deal Sponsors Hopeful For Solheim Cup In Connecticut Marshawn Lynch Launches Line Of Chocolate Bars NHL Experiments With Board Ads In World Cup NCAA Concerns Squash Xyience Campaign Harbaugh Stars In Online Ads For Fairlife Milk
SBD/August 29, 2013/Marketing and Sponsorship
Serves & Volleys: Andy Murray Inks First Post-Wimbledon Deal With Fuse Science
Published August 29, 2013
RUNWAY MODELS: The WALL STREET JOURNAL's Stu Woo notes Open Racket surveyed fans at the U.S. Open to get "reaction to some of the notable outfits worn." Women loved Caroline Wozniacki's "daring if unusual Adidas by Stella McCartney blue-and-black cutout dress." Most "amateur critics found Venus Williams's bright pink hair and floral dress from her own brand, EleVen, to be too loud" (WALL STREET JOURNAL, 8/29). SI.com's Jon Wertheim noted Victoria Duval wore a dress from EleVen (SI.com, 8/28).