Super Bowl Organizers Unveil Mass Transit Plan S.F. In The Red From America's Cup Las Vegas Aiming To Keep National Finals Rodeo Mohr Roasts Patrick, Others At NASCAR Banquet MMF: Autosports And The Fan Experience MMF: Ways To Attract A New Audience MMF: NHRA Seen As More Of A Business Now MMF: Compelling Digital Content A Necessity MMF: IndyCar Eyeing New Territories MMF: Daytona Rising Key To Drawing More Fans
SBD/August 16, 2013/Events and Attractions
WTA New Haven Open Only Selling Tickets For Lower Bowl To Create More Demand
Published August 16, 2013
SOUTHERN COMFORT: In Winston-Salem, Owen Covington reported the biggest change for the ATP Winston-Salem Open, which begins Saturday, is that the temporary 4,300-seat stadium being used "offers less-crowded and more comfortable seating that completely rings the main court." All seats "have chairbacks, with more legroom and space between each seat, along with 12 portals to the seating instead of just eight." The seating is "part of the broader emphasis on hospitality." That comes across in the tournament slogan: "Big-time tennis, served Southern style" (BIZJOURNALS.com, 8/13). Also in Winston-Salem, Doug Mead noted when the tournament is finished, the stadium "will be dismantled and shipped to Indianapolis, where it will be stored" until it is needed for an event in Atlanta next year. Tournament Dir Bill Oakes said that there is "still no timetable for a permanent stadium" on the campus of Wake Forest Univ. He said that money "is the big reason for the holdup" (WINSTON-SALEM JOURNAL, 8/14).