Verizon To Offer "Slim" TV Packages Through FiOS WEEI Shows Empathy Toward Dennis' Plight ESPN's McHenry Suspended One Week NBCSN Sets EPL Cable Record Media Notes NBA Launches Digital Fan Appreciation Campaign Boston Radio Host Dennis Checks Into Rehab NBC/NBCSN Down For NHL Season Clippers' Ralph Lawler Returning In '15-16 NFL Network Morning Show Going On Hiatus
Upcoming Conferences and Events
SBD/August 5, 2013/Media
Alabama Looking To Renegotiate Its Multimedia Rights Contract With Learfield, IMG
Published August 5, 2013
MUSTANG RALLY: SMU on Friday agreed to a seven-year multimedia rights deal with Learfield Sports, effective immediately, which will officially begin with the '13-14 athletic season. Learfield will establish Mustang Sports Properties (MSP) as a local entity to work with SMU AD Rick Hart and the athletics administration. SMU's in-house staff handling the rights will transition to the Learfield team. MSP will manage every aspect of rights, including signage, sponsorships, hospitality, event marketing, media and web advertising (Learfield Sports).