SBD/May 17, 2013/Media

Ratings Notes: CBC Sets Record Viewership Mark For Bruins-Maple Leafs Game 7

The CBC set a viewership record for a first-round Stanley Cup Playoffs broadcast Monday night, as more than 5.1 million people tuned in for the Bruins' 5-4 Game 7 OT win against the Maple Leafs. The game also set a record as the most-viewed Maple Leafs game in network history. That came just one day after a then-record 4.5 million viewers tuned in to Game 6 last Sunday. The series as a whole set a new record with an average audience of 3.53 million viewers, making it the most-watched opening-round series ever on the CBC, surpassing Bruins-Canadiens in '11 (2.85 million viewers). Meanwhile, Bruins-Maple Leafs Game 7 garnered a 16.8 average rating on NESN, marking the third-highest rated Bruins game since the network's inception in '84. NESN averaged an 11.7 rating for the series, which included two of the top five highest-rated Bruins games ever on the net (THE DAILY).

PENGUINS MARCH ON: Root Sports Pittsburgh averaged a 21.3 local rating (665,600 viewers) for the Penguins-Islanders series, the net's highest-rated first-round playoff series in history. The net carried five of the six games of the series, including the decisive Game 6, which drew a 23.3 average local rating (728,125 viewers). Penguins-Islanders Game 6 was the highest-rated first-round game and fourth-highest rated playoff game in net history. MSG+ averaged a 1.51 rating for the five games, the highest rating for an Islanders playoff series since '02 against the Maple Leafs. The net's telecast of Penguins-Islanders Game 6 earned a 2.21 average rating, making it the highest-rated Islanders game ever on the net. The Islanders' previous single-game high was in March '02 for a game against the Rangers (THE DAILY).

MORE HOCKEY RATINGS: Game 1 of the Sharks-Kings Western Conference Semifinals series earned a 1.9 local rating in the L.A. market, a 20% increase from what the Kings "did against St. Louis in the Game 1 opener of their second-round series a year ago" (L.A. DAILY NEWS, 5/17).

BAD NEWS BEARS: In Oklahoma City, Mel Bracht reported Game 3 of the Grizzlies-ThunderWestern Conference Semifinal last Saturday afternoon "managed only a 16.9 rating" in the local market, the "second-lowest rating ever for a Thunder playoff game." The "lowest rating, 14.5, also was a second-round playoff game on ESPN on a Saturday" against the Grizzlies two years ago (NEWSOK.com, 5/14).

TELECAST
DATE
NET
TIME (ET)
RAT.
"ESPN Sports Saturday"
5/11
ABC
4:00-6:00pm
0.5
NBA Eastern Conference Semifinals: Knicks-Pacers: Game 3
5/11
ABC
8:15-10:30pm
3.5
PBR: Last Cowboy Standing
5/11
CBS
4:00-6:00pm
0.6
FA Cup Final: Manchester City-Wigan
5/11
Fox
12:00-2:30pm
0.5
"The Road to Wembley"
5/11
Fox
2:30-3:00pm
0.3
NASCAR Sprint Cup: Darlington
5/11
Fox
7:00-10:30pm
3.8
"Golf Central Live"
5/11
NBC
1:30-2:00pm
0.6
PGA Tour: The Players Championship: Third Round
5/11
NBC
2:00-7:00pm
2.6
"NBA Countdown"
5/12
ABC
3:00-3:30pm
1.0
NBA Western Conference Semifinals: Spurs-Warriors: Game 4
5/12
ABC
3:30-6:00pm
3.4
PBR: Last Cowboy Standing
5/12
CBS
4:00-6:00pm
0.6
"Golf Central Live"
5/12
NBC
1:30-2:00pm
1.1
PGA Tour: The Players Championship: Final Round
5/12
NBC
2:00-7:00pm
5.0

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