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Final Ratings: NBC Sports Net Gets Fourth-Best NHL Audience, But F1 Struggling

NBC Sports Network averaged 847,000 viewers for the Sabres-Bruins game on Wednesday night, which marked the first massive public gathering in Boston since Monday's marathon bombings. That audience marked the net’s fourth-best viewership for an NHL regular-season game on record (NBC). Meanwhile, NBC Sports Net is averaging 119,000 viewers for three live F1 telecasts to date, which have all aired during early morning hours. That figure is down 52% from 250,000 viewers for the same three races on Speed last year. Replays for those races on Sunday afternoons are averaging 145,000 viewers, down 44% from the replays last year on Speed (Austin Karp, Assistant Managing Editor).

The chart below lists final Nielsen ratings from recent sports telecasts.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
The Masters: Final Round
4/14
CBS
2:00-7:00pm
9.4
14,700
The Masters: Third Round
4/13
CBS
3:00-7:00pm
5.8
8,500
NASCAR Sprint Cup:
NRA 500 (Texas)
4/13
Fox
7:49-11:20pm
3.8
6,269
NBA: Bulls-Heat
4/14
ABC
1:00-3:45pm
2.1
3,009
MLB: (regional)
4/13
Fox
4:00-7:00pm
1.8
2,500
"Masters Playoffs"
4/13
CBS
2:00-3:00pm
1.1
n/a
"Jim Nantz Remembers Augusta"
4/14
CBS
1:00-2:00pm
1.0
n/a
"NBA Countdown"
4/14
ABC
12:30-1:00pm
0.9
1,243
Liga MX: Leon-Club America
4/13
Telem.
9:00-11:04pm
0.5
975
Horse Racing: Blue Grass Stakes
4/13
NBC
4:30-6:00pm
0.7
935
NHL: Blackhawks-Blues
4/14
NBC
12:30-3:00pm
0.7
933
AMA Supercross
4/14
CBS
12:00-1:00pm
0.7
n/a
Skating & Gymnastics Spectacular
4/14
NBC
4:00-6:00pm
0.6
914
Liga MX: CD Guadalajara-Atlante
4/14
Telem.
5:55-8:00pm
0.4
726
"ESPN Sports Saturday"
4/13
ABC
4:00-6:00pm
0.5
611
Speed Golf World Championships
4/13
CBS
1:00-2:00pm
0.5
n/a
Stadium Super Trucks
4/14
NBC
3:00-4:00pm
0.4
596
Heads-Up Poker Championship
4/13
NBC
2:30-4:30pm
0.5
571
TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
The Masters: Second Round
4/12
ESPN
3:00-7:40pm
3.0
4,196
NCAA Women's Basketball
Championship: UConn-Louisville
4/9
ESPN
8:30-10:44pm
2.0
3,206
The Masters: First Round
4/11
ESPN
3:00-7:23pm
2.0
2,851
MLB: Orioles-Yankees
4/14
ESPN
8:00-10:49pm
1.5
2,162
NBA: Knicks-Bulls
4/11
TNT
8:16-11:05pm
1.5
2,136
NBA: Thunder-Warriors
4/11
TNT
11:05pm-1:21am
1.2
1,661
NASCAR Nationwide Series:
O'Reilly Auto Parts 300 (Texas)
4/12
ESPN2
8:37-11:32pm
1.0
1,534
NBA: Spurs-Nuggets
4/10
ESPN
10:36pm-12:58am
0.9
1,272
NBA: Nets-Celtics
4/10
ESPN
8:05-10:36pm
0.9
1,194
"Live From The Masters"
4/13
Golf
9:30am-3:00pm
0.8
1,148

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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