Arizona State Debuts New Adidas FB Uniforms Fresno State Partnering With Nike For Redesign Rahal To Sport Ohio State-Themed Helmet Ticketing Co. Debuts New Program For Three Teams Brands Activating At U.S. Open Of Surfing Six-Year-Old Skateboard Prodigy Racks Up Sponsors Bridgestone, NHL Renew Sponsor Deal SHR Talking To Multiple Sponsors For Danica NBA Signs Marriott For International Games Dolphins Rookie Parker Racking Up Endorsements
SBD/April 3, 2013/Marketing and Sponsorship
Between The Hedges: UGA Unveils Secondary Logo; No Change To 'Power G'
Published April 3, 2013
PREPARE FOR COMBAT: In Georgia, Marc Weiszer notes UGA's new football uniforms now will be in the "same 'Pro Combat' style the team wore against Boise State to open the 2011 season, but with the traditional look of a red jersey with numbers and letters outlined in black, and white jerseys with black numbers and letters outlined in red." QB Aaron Murray said, "It’s a lot more flexible, breathable, lighter. Yeah, definitely I love the material. That’s something we asked coach (Mark) Richt. ‘Hey, we know we’re not going to keep these uniforms, but if we can get this material in our colors, that would be pretty awesome.’” Nike Senior Graphic Designer Clint Shaner said that the uniform is the "most innovative that Nike produces for football." It now will include a "Flywire collar that LSU, Missouri and Florida are already wearing." Weiszer notes there are "no new football uniform color combinations on the horizon" (ATHENS BANNER-HERALD, 4/3).