SBD/April 1, 2013/Research and Ratings

Overnight Nielsen Ratings From Sports Telecasts Over Easter Weekend

The chart below lists overnight Nielsen ratings from sports telecasts over Easter weekend on broadcast TV (THE DAILY).

TELECAST
DATE
NET
TIME (ET)
RAT.
NCAA Tournament: Sweet 16: Louisville-Oregon
3/29
CBS
7:00-9:30pm
4.2
NCAA Tournament: Sweet 16: Duke-Michigan State
3/29
CBS
9:45pm-12:45am
5.0
WTA: Sony Open Final:
Serena Williams-Maria Sharapova
3/30
CBS
12:00-2:30pm
1.1
"Road to the Final Four"
3/30
CBS
2:30-4:15pm
1.4
NCAA Tournament: Regional Final:
Syracuse-Marquette
3/30
CBS
4:15-6:45pm
4.7
NCAA Tournament: Regional Final:
Wichita State-Ohio State
3/30
CBS
7:00-9:45pm
6.9
Red Bull Signature Series
3/30
NBC
1:30-2:30pm
0.4
Global Golf Adventure
3/30
NBC
2:30-3:00pm
0.3
PGA Tour: Shell Houston Open: Third Round
3/30
NBC
3:00-6:00pm
1.4
ATP: Sony Open Final: Andy Murray-David Ferrer
3/31
CBS
11:30am-2:15pm
1.3
NCAA Tournament: Regional Final:
3/31
CBS
2:15-4:30pm
6.2
NCAA Tournament: Regional Final:
3/31
CBS
5:00-7:30pm
9.4
NHL: Blackhawks-Red Wings
3/31
NBC
12:30-3:00pm
1.0
PGA Tour: Shell Houston Open: Final Round*
3/31
NBC
3:00-5:00pm
1.5
 

NOTES: * = Final round suspended at 5:00pm ET due to rain. Ended on Golf Channel from 7:30-8:30pm, averaging a 0.5 overnight.

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