Alexi Lalas Leaves ESPN For Fox Sports Sprint Dropping NASCAR Title Sponsorship After '16 Norman, Buck Upbeat Following Golf Debut Glazer Continues To Be Critical Of ESPN Providence Hopes For Changes To FS1 Schedule France: No Major Changes Coming To Chase Charlotte Motor Speedway Removing 41,000 Seats Target Moves To Sponsor One IndyCar Entry Fox, Norman Ready For First Golf Broadcast SEC Title Game Rating Down Again
SBD/February 22, 2013/NASCAR Season Preview
Fox Could See Ratings Boost Due To Danica, But Resisting Going All In With Her
Published February 22, 2013
SHE CAN DRAW A CROWD: In Indianapolis, Anthony Schoettle wrote if Patrick can "parlay that top qualification into a good race-day performance, it could be just the boost NASCAR needs," as TV ratings will be "up considerably for the first part of the race." If Patrick can "stay out of trouble and stay up front for much of the race, TV ratings for the race -- especially late in the race -- could go up 10 percent" (IBJ.com, 2/18). In Philadelphia, Bill Fleischman writes having Patrick in the poll position "surely will attract casual fans who are curious to see how she does in the race." Fleischman: "Hel-lo, higher TV ratings" (PHILADELPHIA DAILY NEWS, 2/22).
DUELING UNDER THE LIGHTS: Daytona Int'l Speedway President Joie Chitwood Thursday announced that the Budweiser Duel at Daytona, the pair of 150-mile qualifying races that determine the Daytona 500 starting lineup, will be run in primetime in '14. Fox Sports Media Group will broadcast the Feb. 20 event (DIS). In Daytona Beach, Ken Willis reports the "only shocker was that it took this long to make the move -- they've had lights here for 15 years, after all" (Daytona Beach NEWS-JOURNAL, 2/22).