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SBD/February 1, 2013/Media
CBS Announces Its Plans For TV Coverage Of Super Bowl XLVII
Published February 1, 2013
DON'T CALL IT A COMEBACK: Former NFLer Brett Favre will join NFL Network on Sunday "for daylong coverage" of the Super Bowl. Favre said that he chose to appear on "NFL GameDay Morning" because he "could work with friends such as Steve Mariucci, Deion Sanders and Warren Sapp, and because the game is in New Orleans." Favre will join host Rich Eisen "and several Super Bowl-winning players," including Sanders, Marshall Faulk and Kurt Warner (AP, 1/30). AWFUL ANNOUNCING's Reva Friedel wrote it is "interesting the network chose Favre since he's been so quiet since retirement." However, that is "not to say he won't be a good addition to the game day team." Friedel: "He's still a huge name, and he should bring some added interest. ... Favre is a good get for the NFL Network as he will likely draw a lot of viewership from people who otherwise might not have tuned in. The networks would be like hungry sharks if Favre ever did decide to start a TV career full-time. Maybe Super Bowl Sunday will be a test run" (AWFULANNOUNCING.com, 1/31).
ALL EARS ON YOU: SI's Deitsch notes there will be a "bigger-than-you'd expect assembly that will rely on Dial Global radio announcer" Kevin Harlan to be its "eyes" for the Super Bowl. Last year's Super Bowl radio broadcast was heard "by 23.1 million Americans on terrestrial radio." This year's game will be "broadcast on more than 700 radio stations nationwide, and it's a lifeline for those who are visually impaired or unable to get to a television." Harlan's task is "much more difficult than that of his TV counterpart, Jim Nantz, because calling a football game on radio requires the dissemination of about three times as much information as on television" (SI, 2/4 issue). In Cincinnati, Joe Reedy noted Boomer Esiason will be the game analyst for Dial Global, but he also will be "part of the crew" for CBS' "The Super Bowl Today" during pregame, halftime and postgame. Esiason said, "It's not going to be easy but I've done this before. ... Houston and Miami, those places are a little easier logistically. The Superdome has one elevator so they're working it out tomorrow. I don't know if I'm going to be going down with the coaches from the respective teams or whatever. It's not easy and part of the game I do from down on the field with a headset and a wireless mic" (CINCINNATI.com, 1/31).
WHEN IS ENOUGH, ENOUGH? In Tampa, Tom Jones wrote he believes fans "have simply overdosed" on Ravens LB Ray Lewis. Jones: "He cries. He preaches. He self-promotes. He seems aware whenever the camera is on him." In the one week when all fans should be "celebrating his spectacular career, Lewis' reputation and popularity are somehow getting worse." As "charismatic as he is, you wonder if networks are having second thoughts about adding Lewis to their NFL coverage" (TAMPA BAY TIMES, 1/31).