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SBD/February 1, 2013/Franchises
Dodgers Unveil Fan Rewards Program; Google Celebrates Jackie Robinson
Published February 1, 2013
CHEERS TO YOU, MR. ROBINSON: In L.A., Brian Charles notes on what would have been Baseball HOFer Jackie Robinson's 94th birthday Thursday, the man who broke baseball's color barrier "graced the Google homepage adorned in his Dodger jersey and with a bat in hand." The tribute to Robinson "came as a surprise to the Dodger organization." Dodgers Assistant PR Dir Joe Jareck said, "I'd love to take some credit for the organization, but that was all Google." Illustrator Mike Dutton, who created the image, in an e-mail said, "By celebrating Jackie today, we're hoping to spread his message of respecting each other as a human beings" (L.A. DAILY NEWS, 2/1).