Domestic Violence Hires Seen As Positive For NFL MLB, Union Discussing Domestic Violence Policy WNBA Mulling Expansion To New Markets NFL Names Three Domestic Violence Consultants Last Week Might Have Been NFL's Worst Ever Knicks' James Dolan Puts Knicks On Backburner Owners Concerned Goodell Might Resign NFL Facing Crisis In Bid To Grow Female Fanbase Bulls Open Downtown Practice Facility Hawks' Koonin Pens Apology Letter
Upcoming Conferences and Events
SBD/January 16, 2013/Leagues and Governing Bodies
Demand For NBA In Europe On The Rise As Pistons Host Knicks In London
Published January 16, 2013
SHARING THE GLOBAL SPOTLIGHT: The FREE PRESS' Ellis in a separate piece noted Palace Sports & Entertainment President & CEO Dennis Mannion "relishes the global spotlight" tomorrow's contest against the Knicks provides. Mannion said, "It shows how big this game is. It's become a worldwide game with significance. To go over and play a game in London, undoubtedly to a sold-out arena, it's just very special and unique." He added, "To me the extra branding you get from that and NBA TV is a big deal for the franchise." Ellis noted PS&E used the game "as a branding opportunity in Detroit." Media outlets were used to "promote membership in the team's fan clubs with a possible trip to London as a reward." Mannion said that the "clubs' growth reflects that effort" (DETROIT FREE PRESS, 1/13). Meanwhile, in Detroit, Vincent Goodwill reported tomorrow's game will "come with all the bells and whistles of a normal NBA game, possibly down to the music that's played during timeouts and halftime." The Pistons' normal "score crew, renowned announcer John Mason and some of The Palace's in-house entertainment" will make the trip to London because it is a Pistons home game (DETROITNEWS.com, 1/15).