Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
SBD/January 10, 2013/Classified AdvertisementsPrint All
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With one year remaining before Sochi plays host to the Winter Olympic Games, we’ll provide an update on how preparations are going, whether it’s with facility construction in Russia or marketing plans among Olympic sponsors. We’ll look at the level of buzz that’s building for the event and highlight some of the athletes who could emerge as marketing stars when the Games unfold. What efforts are going into making this a memorable event?
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