SBD/November 16, 2012/Media

Final Ratings: NBA TV Sees "Fan Night" Record; LPGA Up On Golf Channel

NBA TV averaged 739,000 viewers for Tuesday night’s Lakers-Spurs matchup, marking the net’s best audience ever for an “NBA Fan Night” game, where fans vote to select the game to be shown. The audience also marks NBA TV’s second-best regular-season game ever, behind only the season-opening Lakers-Trail Blazers telecast this season (868,000) (NBA)….ESPN averaged an 8.2 local rating in Memphis for the Thunder-Grizzlies game on Wednesday night, marking the net’s highest-rated NBA regular-season game ever in that market (THE DAILY).

TEE BOX: Golf Channel’s average viewership per round for LPGA telecasts this season -- which conclude this weekend -- was up 19% from ’11 and 74% from ’10. Four of the top 11 tourney viewership averages and seven of the top 17 individual broadcast averages among the net’s LPGA broadcasts over the past five years occurred this season, including the Kraft Nabisco Championship, which saw early-round coverage get its best audience in nearly 20 years (LPGA).

NOTES: In Oklahoma City, Mel Bracht noted the West Virginia-Oklahoma State game (12.8 rating) beat out the Baylor-Oklahoma game (11.7 rating) “going head to head Saturday afternoon.” The 11.7 marked OU’s “lowest rating this season” in the market (NEWSOK.com, 11/13).

The charts below list final Nielsen ratings from recent sports telecasts. Select ratings for ABC and Fox were unavailable at presstime.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
"Sunday Night Football": Texans-Bears
11/11
NBC
8:31-11:30pm
12.4
20,860
"NFL on CBS": (single)
11/11
CBS
1:00-4:05pm
9.2
n/a
NCAA Football:
Texas A&M-Alabama
11/10
CBS
3:45-7:15pm
6.1
n/a
NCAA Football:
Notre Dame-Boston College
11/10
ABC
8:07-11:40pm
3.6
5,755
"Football Night in America"
11/11
NBC
7:30-8:15pm
3.4
5,451
"The NFL Today"
11/11
CBS
12:00-1:00pm
2.3
n/a
NCAA Football: (regional)
11/10
ABC
3:30-7:15pm
2.2
3,477
NCAA Football: Kansas State-TCU
11/10
Fox
7:06-10:13pm
1.9
2,998
NCAA Football:
Arkansas-South Carolina
11/10
CBS
12:00-3:45pm
1.8
n/a
Courage in Sports Awards (taped)
11/11
CBS
4:00-5:00pm
1.1
n/a
Figure Skating: ISU Grand Prix (taped)
11/11
NBC
4:00-6:00pm
0.8
n/a
Notre Dame special
11/10
NBC
5:00-6:00pm
0.5
n/a
Ironman (encore)
11/10
NBC
3:30-5:00pm
0.4
n/a
Red Bull Signature Series
11/10
NBC
2:30-3:30pm
0.3
n/a
TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS (000)
"Monday Night Football":
Eagles-Saints
11/5
ESPN
8:30-11:41pm
8.2
12,857
"Thursday Night Football":
Colts-Jaguars
11/8
NFLN
8:30-11:34pm
3.3
5,194
NASCAR Sprint Cup: Phoenix
11/11
ESPN
3:00-6:41pm
2.8
4,423
NCAA Football: Oregon-Cal
11/10
ESPN
10:30pm-1:55am
2.3
3,657
"Thursday Night Football Pre-Kick"
11/8
NFLN
8:00-8:30pm
2.0
2,923
NCAA Football:
Florida State-Virginia Tech
11/8
ESPN
7:26-11:03pm
1.7
2,684
"Monday Night Countdown"
11/5
ESPN
6:30-8:30pm
1.8
2,643
NCAA Football:
Northwestern-Michigan
11/10
ESPN
12:01-3:31pm
1.8
2,591
NCAA Football:
Mississippi State-LSU
11/10
ESPN
7:00-10:19pm
1.6
2,555
"Sunday NFL Countdown"
11/11
ESPN
10:00am-1:00pm
1.5
2,245

 

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