SBD/November 7, 2012/Research and Ratings

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  • NBA TV Rolls Into Regular Season In Nearly 60 Million Homes

    NBA TV is in 59.8 million U.S. homes as the regular-season kicks into full gear in November, up from 55.2 million homes at the same point last year. The league's other cable partners -- ESPN and TNT -- are both seeing their respective distibution down from November '11. The Weather Channel leads all U.S. cable nets with 99.8 million homes. No cable net has been in over 100 million homes since August. ESPNU is in a network-record 73.5 million homes in November as college football continues and the net begins college basketball telecasts.

    Listed below is U.S. distribution for the top 10 cable networks in November, with comparisons to the same period in previous years. Also listed is distribution for networks with a heavy dose of sports content.

    U.S. CABLE NETWORK DISTRIBUTION FOR NOVEMBER
    NETWORK
    '06
    (000)
    '07
    (000)
    '08
    (000)
    '09
    (000)
    '10
    (000)
    '11
    (000)
    '12
    (000)
    The Weather Channel
    91,767
    96,364
    98,672
    99,737
    100,513
    100,153
    99,839
    TBS
    91,517
    97,185
    98,968
    99,955
    100,844
    100,119
    99,528
    Food Network
    90,903
    95,528
    97,902
    99,063
    100,108
    99,671
    99,330
    Nickelodeon/
    Nick-at-Nite
    91,773
    96,329
    98,437
    99,372
    100,272
    99,646
    99,186
    Discovery Channel
    92,338
    96,746
    98,685
    99,639
    100,407
    99,844
    99,040
    USA Network
    91,980
    96,245
    98,318
    99,095
    99,954
    99,487
    98,894
    Cartoon Network/
    Adult Swim
    90,910
    95,488
    97,632
    98,090
    99,170
    99,072
    98,787
    CNN
    92,045
    96,443
    98,292
    99,158
    99,954
    99,378
    98,769
    A&E
    91,591
    96,061
    97,953
    98,770
    99,681
    99,197
    98,636
    HGTV
    91,022
    95,802
    97,680
    98,575
    99,245
    98,819
    98,610
    ESPN
    92,245
    96,461
    98,073
    98,968
    99,844
    99,185
    98,404
    ESPN2
    91,707
    96,127
    97,631
    98,640
    99,573
    99,008
    98,368
    FX
    90,335
    94,369
    95,186
    95,906
    84,576
    98,206
    97,766
    Golf Channel
    69,648
    76,509
    82,062
    81,691
    83,037
    83,719
    84,080
    Speed
    68,465
    72,741
    73,493
    74,414
    77,051
    78,257
    80,775
    NBC Sports Network
    70,612
    73,663
    73,917
    63,622
    74,548
    75,783
    77,743
    ESPNews
    52,431
    62,482
    67,715
    70,052
    73,675
    73,994
    74,401
    ESPNU
    n/a
    n/a
    n/a
    n/a
    72,766
    72,776
    73,475
    MLB Network
    n/a
    n/a
    n/a
    n/a
    55,369
    67,549
    70,113
    NFL Network
    37,483
    43,555
    41,909
    52,847
    57,079
    57,395
    65,406
    NBA TV
    n/a
    n/a
    n/a
    n/a
    53,359
    55,170
    59,832
    Fox Soccer
    n/a
    n/a
    34,755
    35,093
    38,381
    40,630
    41,549
    Outdoor Channel
    28,915
    30,983
    29,581
    33,075
    35,044
    35,015
    38,115
    Fuel TV
    n/a
    n/a
    n/a
    n/a
    n/a
    32,680
    35,887
    ESPN Classic
    62,741
    63,327
    63,451
    62,171
    40,183
    32,814
    31,067
    Sportsmen Channel
    n/a
    n/a
    n/a
    n/a
    n/a
    n/a
    30,141

    NOTES: Figures not available for nets that do not subscribe to regular Nielsen ratings, including Big Ten Network, CBS Sports Network, Fox College Sports, Longhorn Network, NHL Network, Tennis Channel and Universal Sports.

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