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Marketing and Sponsorship

Taco Bell CMO Talks About WS Promo That Will Result In Millions Of Free Tacos

Taco Bell Chief Marketing & Innovation Officer Brian Niccol said the QSR anticipates giving away a "couple million" Doritos Locos tacos as part of a promotion with MLB. The QSR agreed to give the tacos out for free if any player stole a base during the World Series. Giants CF Angel Pagan ...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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