Carl Edwards Leaving RFR In '15 FIFA Sponsors May Decrease Pushes For Reform Cirrus Fitness Signs Deals With Pro Leagues Under Armour Launching Female-Focused Ads Johnson Leads In NASCAR TV Exposure Under Armour's Global Investments Paying Off Utah State Undecided On "I Believe" Trademark Eric Decker Models In New Fashion Campaign Marketplace Roundup Dick's Fires All In-Store PGA Pros
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SBD/October 23, 2012/Marketing and Sponsorship
Reebok Launches New, "More Mature" Campaign Around Wizards' John Wall
Published October 23, 2012
SAY UNCLE: ESPN.com’s Lynn Hoppes wrote “don't be surprised to see” Cavaliers G Kyrie Irving bring back "Uncle Drew" from the Pepsi Max commercials soon. Irving said, "I had no idea it was going to blow up as much as it did. It was funny that people didn't realize it was me. And, yes, there is a definite possibility that you'll be seeing him again” (ESPN.com, 10/22).