Eli, Romo Star In DirecTV Sunday Ticket Ads MLS Inks Multiyear Deal With DraftKings NFL Debuts New Fantasy Football Campaign CAA Signs On As Title Sponsor Of WCOS Fox Sports Engage Launched For Social Media Top Sponsors Call Meeting With FIFA Bumgarner Tops MLB's First-Half Jersey Sales Under Armour Amps Up Curry, Spieth Marketing Solar Company Signs Deal With Yankees USSA Signs Deal With Lagunitas To Replace A-B
SBD/October 3, 2012/Marketing and Sponsorship
D-Wade Expected To Formalize Li-Ning Deal During Heat's Trip To China Next Week
Published October 3, 2012
SHOES TO CHOOSE: SOLECOLLECTOR.com’s Nick DePaula noted the industry is "awaiting word" on what move Thunder Gs Russell Westbrook and James Harden will make. Westbrook is “said to be making his decision -- between Jordan Brand or adidas -- this week” (SOLECOLLECTOR.com, 10/1). In Oklahoma City, John Rohde noted Westbrook “wore the Nike Air Jordan1 model at Thunder media day on Monday.” Rohde: “No way would Westbrook wear Nike on the biggest photo op day of the season had he already signed a new deal with adidas." Still, Nike officials "have yet to confirm Westbrook as a client.” Westbrook “became a sneaker free agent this summer after spending his first four seasons as a prominent figure in Nike’s Hyperfuse line” (NEWSOK.com, 10/2).