Snickers Releases First Manziel Commercial Univ. Of Toledo Signs Deal With Cavaliers 49ers Renew Deal With U.S. Bank College Football Marketing Notes Comcast-NASCAR Deal To Be Announced Bellis Not Likely To Strike Endorsement Deals Jordan, Federer U.S. Open Chat Boosts Sales Tony Hawk Named Sony Action Cam Endorser Jordan Talks Federer Shoe Collaboration Ford Field Gets Title Sponsor For Bowl Game
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SBD/October 3, 2012/Marketing and Sponsorship
D-Wade Expected To Formalize Li-Ning Deal During Heat's Trip To China Next Week
Published October 3, 2012
SHOES TO CHOOSE: SOLECOLLECTOR.com’s Nick DePaula noted the industry is "awaiting word" on what move Thunder Gs Russell Westbrook and James Harden will make. Westbrook is “said to be making his decision -- between Jordan Brand or adidas -- this week” (SOLECOLLECTOR.com, 10/1). In Oklahoma City, John Rohde noted Westbrook “wore the Nike Air Jordan1 model at Thunder media day on Monday.” Rohde: “No way would Westbrook wear Nike on the biggest photo op day of the season had he already signed a new deal with adidas." Still, Nike officials "have yet to confirm Westbrook as a client.” Westbrook “became a sneaker free agent this summer after spending his first four seasons as a prominent figure in Nike’s Hyperfuse line” (NEWSOK.com, 10/2).