Cubs' Chapman "Tone Deaf" Talking To Media Twins Hire Korn Ferry To Help With GM Position NOLA Keeps Pushing For NBA ASG WNBA Wings Ticket Sales Strong For First Season 49ers Promote Gamble To Assistant GM Rams Send Merch Email Offer To St. Louis Residents Sale Says White Sox Put Business Ahead Of Winning Cubs' Acquisition Of Chapman Raises Concerns Indians' Attendance On The Upswing Wizards Reportedly Holding Training Camp At VCU
SBD/September 26, 2012/Franchises
Magic Choose "We Will" For '12-13 Marketing Slogan; Campaign To Launch Monday
Published September 26, 2012
CATS' MEOW: The Bobcats on Monday unveiled their "TougherFasterStronger" ad campaign for the '12-13 season with online spots on Bobcats.com, radio and outdoor billboards around Charlotte. The campaign, which was developed internally by the Bobcats' marketing and creative group, features images of the team's new colors, logos and core of young players including Gerald Henderson, Kemba Walker, Bismack Biyombo and Michael Kidd-Gilchrist. Print, digital, TV and grassroots marketing tied to the campaign will debut later this fall (Bobcats).