SBD/September 12, 2012/Research and Ratings

NFL Network In 61.2 Million U.S. Homes As Channel Begins Slate Of Games

NFL Network is in 61.2 million U.S. homes in September as the channel gets set for its earliest start to live regular season games yet. The net previously began its slate of live games in early November. The mark of 61.2 million homes is up from 56.5 million at the same point last year and up from 57.4 million in Nov. ’11. No U.S. cable nets are in over 100 million homes in September, the first time a channel has failed to hit the mark since March. The Weather Channel tops all U.S. nets with 99.6 million homes. ESPN is in 98.3 million homes this month, tops among all sports-specific cable nets, but down slightly from 98.8 million in Sept. ’11.

Listed below is U.S. distribution for the top 10 cable TV nets in September, with comparisons to previous years. Also listed is distribution for cable nets with significant sports content.

September U.S. Cable TV Network Distribution (Millions of Homes)
NETWORK
'06
'07
'08
'09
'10
'11
'12
The Weather Channel
91,718
96,029
98,159
99,829
100,672
100,050
99,564
TBS
91,650
95,726
98,478
99,847
101,130
100,015
99,323
Food Network
90,765
95,152
97,358
99,064
100,302
99,569
99,044
Discovery Channel
92,283
96,550
98,115
99,608
100,571
99,742
99,010
Nickelodeon/
Nick-At-Nite
91,720
95,970
97,936
99,359
100,468
99,485
98,941
USA Network
92,026
96,073
98,274
99,095
99,958
99,355
98,778
Cartoon Network/
Adult Swim
90,862
95,249
97,167
98,058
99,305
98,933
98,613
CNN
92,057
96,193
97,697
99,218
100,146
99,216
98,587
A&E
91,652
95,876
97,425
98,736
99,735
99,058
98,447
TNT
91,971
96,074
97,612
98,990
100,054
99,135
98,421
ESPN
92,285
96,229
97,637
98,821
99,819
98,784
98,264
ESPN2
91,711
95,895
97,247
98,568
99,773
98,700
98,235
Spike
91,655
95,685
97,250
98,577
99,357
98,774
97,662
FX
90,036
94,099
94,787
96,077
96,644
98,228
97,546
Golf Channel
69,813
76,903
81,709
81,440
83,171
83,327
83,936
Speed
68,160
72,746
73,398
74,181
76,826
77,742
80,899
NBC Sports Network
70,596
74,162
73,939
75,432
74,593
75,439
78,310
ESPNews
51,533
61,381
66,793
69,413
74,077
73,639
74,454
ESPNU
n/a
n/a
n/a
n/a
n/a
72,384
73,067
MLB Network
n/a
n/a
n/a
n/a
55,692
56,347
69,995
NFL Network
n/a
44,129
41,510
47,319
56,794
56,530
61,204
NBA TV
n/a
n/a
n/a
n/a
n/a
54,700
59,536
Fox Soccer
n/a
n/a
n/a
34,512
37,938
39,085
41,149
Outdoor Channel
28,018
30,998
29,815
31,155
35,497
34,417
37,765
Fuel TV
n/a
n/a
n/a
n/a
n/a
32,037
35,859
ESPN Classic
62,192
64,079
63,503
64,170
41,309
33,267
31,070
Sportsmen Channel
n/a
n/a
n/a
n/a
n/a
n/a
30,059
 

NOTES: Figures not available for nets that do not subscribe to regular Nielsen ratings, including Big Ten Network, CBS Sports Network, Fox College Sports, Longhorn Network, NHL Network, Tennis Channel and Universal Sports.

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