NCAA Tourney Continues Record Ratings Coyotes Analyst On Leave After Arrest Burke Explains How She Reached Current Role Xfinity Series Audience Down A Bit Media Notes ESPN To Integrate Outbrain Content Online Dodgers' TV Issues Again Cloud Season Goodell: It Was Time To Suspend Blackouts Media Notes Radio Show Delayed Due To Skipper Impersonator
Upcoming Conferences and Events
SBD/September 10, 2012/Media
The Day The Music Died: ESPN Will Not Use A Musical Open For "MNF" This Season
Published September 10, 2012
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
CHECK THE ROSTER: One other change viewers can expect tonight deals with announcing the starting line-ups -- ESPN is not going to do them. Rothman: "I've always felt they are these rote things that you have to do at the start of the game. It shuts the analyst out. It hits people over the head, bombarding people with names in a short amount of time. When I did it in focus groups, fans really couldn't give a crap whether you did it or not. They felt it was white noise." Rather, ESPN plans to ID key personnel expected to have an impact on the game. "No longer are they stop signs for the analysts to have to sit up in the booth with their hands on their mouth because the production folks have to get through this checklist of 44 names," he said.