SBD/August 8, 2012/Research and Ratings

Distribution For ESPN, ESPN2, FX Down Slightly Headed Into '12 College Football

ESPN is in 98.8 million U.S. TV homes as college football season gets set to begin, the net’s lowest level for August since ’09 (98.4 million homes). ESPN2 similarly is at its lowest level for the start of college football since ’09. ESPNU is in 73.3 million homes, up from 72.9 at the start of last season. Also seeing a year-over-year drop ahead of football season is FX (98.1 million vs. 99.2 million homes). The Weather Channel leads all cable nets in August in distribution, and is the only U.S. cable net in over 100 million homes. Listed below are figures for the top 10 most-distributed cable nets in August, compared to the same period in recent years. Also listed are figures for cable sports nets (THE DAILY).

AUGUST CABLE TV NETWORK DISTRIBUTION IN THE U.S.
(MILLIONS OF HOMES)
NETWORK
'06
'07
'08
'09
'10
'11
'12
The Weather Channel
90,584
94,354
96,277
99,389
99,890
100,933
100,066
TBS
90,569
93,992
96,792
99,432
100,601
101,033
99,935
Nickelodeon/
Nick-At-Nite
90,558
94,312
96,154
98,957
99,995
100,428
99,636
Food Network
89,586
93,548
95,625
98,518
99,818
100,481
99,576
Discovery Channel
91,185
94,924
96,368
99,117
100,030
100,728
99,528
USA Network
90,861
94,397
96,078
98,740
99,404
100,293
99,321
Cartoon Network/
Adult Swim
89,705
93,666
95,439
97,653
98,732
99,622
99,250
CNN
90,944
94,607
95,977
98,771
99,578
100,148
99,145
A&E
90,502
94,182
95,745
98,346
99,252
100,024
99,013
TNT
90,871
94,448
95,923
98,608
99,563
100,086
98,940
ESPN
91,109
94,674
96,207
98,405
99,445
99,753
98,752
ESPN2
90,586
94,332
95,625
98,016
99,373
99,617
98,738
FX
88,846
92,428
93,175
95,633
96,343
99,171
98,101
Golf Channel
69,022
75,095
74,618
81,107
82,979
83,954
84,310
Speed
67,300
71,367
72,478
73,624
76,474
78,310
81,300
NBC Sports Network
69,775
72,337
72,859
75,540
74,108
76,087
77,191
ESPNews
50,601
59,920
64,776
68,775
73,665
74,237
74,657
ESPNU
n/a
n/a
n/a
n/a
n/a
72,917
73,335
MLB Network
n/a
n/a
n/a
n/a
54,959
56,412
70,150
NBA TV
n/a
n/a
n/a
n/a
n/a
55,074
59,821
NFL Network
n/a
43,731
39,746
42,440
56,504
56,800
59,590
Fox Soccer
n/a
n/a
n/a
34,445
36,961
39,173
41,314
Outdoor Channel
27,581
29,868
30,064
3,0437
35,609
34,059
38,077
Fuel TV
n/a
n/a
n/a
n/a
n/a
32,248
36,363
ESPN Classic
61,485
63,085
62,412
63,702
41,761
33,663
31,476
Sportsman Channel
n/a
n/a
n/a
n/a
n/a
n/a
30,255
 

NOTES: Figures not available for nets that do not subscribe to regular Nielsen ratings, including Big Ten Network, CBS Sports Network, Fox College Sports, Longhorn Network, NHL Network, Tennis Channel and Universal Sports.
Return to top

Related Topics:

Research and Ratings

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug