SBD/June 29, 2012/Media

Final Nielsen Ratings From Recent Sports Telecasts

The chart below lists final Nielsen ratings from recent sports telecasts. All ratings listed are U.S. ratings (THE DAILY).

TELECAST
DATE
NET
TIME (ET)
RATING
NCAA College Basketball Spring Highlight Show: Part ll
6/23
CBS
2:00-3:00pm
0.3
PGA Tour: Travelers Championship: Third Round
6/23
CBS
3:00-6:00pm
1.1
MLB: (regional)
6/23
FOX
7:00-10:00pm
2.6
U.S. Olympic Trials: Diving
6/23
NBC
4:00-6:00pm
1.3
U.S. Olympic Trials: Track & Field
6/23
NBC
8:00-9:00pm
2.5
Lucas Oil Dirt Late Model - Show Me 100
6/24
CBS
2:00-3:00pm
0.5
PGA Tour: Travelers Championship: Final Round
6/24
CBS
3:00-6:04pm
1.6
F1: European Grand Prix
6/24
FOX
12:00-2:00pm
0.8
U.S. Olympic Trials: Diving
6/24
NBC
3:00-6:00pm
1.6
U.S. Olympic Trials: Track & Field
6/24
NBC
7:00-8:00pm
2.9

NOTES: The '12 NBA Finals earned a 10.1 rating on ABC over the five-game Heat-Thunder series, down 1% compared to last year’s 10.2 rating over the six-game Mavericks-Heat series. ABC averaged 16.855 million viewers for this year’s Finals series, down around 3% from last year’s 17.339 million average for Mavericks-Heat (John Lombardo, SportsBusiness Journal)....Three live UFC Fight Nights and two live motocross races in June delivered Fuel TV its most-watched month ever, surpassing February '12. Fuel TV recorded its second and third most-watched weeks in network history in June. The month was up 50% in total viewers and 67% in the men 18-49 demographic compared to the same period last year (Fox)....ESPN's MLS Sounders-Timbers broadcast on June 24 "drew the third-highest number of viewers ever for a MLS regular season game." The game drew 888,000 viewers, the "largest audience for a MLS regular season game" since '98 (OREGONLIVE.com, 6/27).
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