Georgia Approves Increased Athletic Budget Pac-12 Paces Ahead Of Other Conferences In Revenue Inside Auburn's Football Ticket Policy ND's Swarbrick Addresses Paying Players Slive Discusses Debuts Of CFP, SEC Network Nevada Waiting To Pay Cost Of Attendance South Carolina Pacing Well For Football Tickets Pac-12 Adds Second Game In Shanghai Oregon State AD Stepping Down In June Cal AD Addresses Grad Rates, Stadium Debt
Upcoming Conferences and Events
SBD/March 7, 2012/Colleges
Baylor AD Discusses Benefits For School From Increased Spending On Athletics
Published March 7, 2012
THE DOCTOR IS IN: Dr Pepper and Baylor have extended their existing marketing and sponsorship agreement another two years and the deal will run through August '15. Dr Pepper will remain the official soft drink of Baylor athletics and maintain exclusive vending and pouring rights on campus, along with certain advertising provisions. Dr Pepper has been the exclusive soft drink provider to Baylor since '97 (Baylor).