New Balance Signs Multiyear Deal With Lindor Crew Signs Jersey-Sponsor Deal With Acura Monster Won't Change NASCAR Model Outfits NHL Signs PPG For New Leaguewide Category Four Brands Sign Up As WBC Global Sponsors Marketplace Roundup Ravens Offering $200,000 Sponsorship Package Lear Corp. Presenting Sponsor Of Detroit IndyCar Monster Focused On Younger Audience At Daytona Brands Seemingly Reluctant To Sponsor '18 World Cup
SBD/February 9, 2012/Marketing and Sponsorship
Published February 9, 2012
FOOD FOR THOUGHT: The MLS Dynamo and Kroger have reached a long-term sponsorship deal making Kroger the team's official and exclusive retail grocery partner, as well as a founding partner of BBVA Compass Stadium. The agreement also makes Kroger the presenting sponsor of the Dynamo Skills Challenge, a grassroots program designed to help local youth learn soccer fundamentals (Dynamo). Other sponsors of the stadium, scheduled to open May 12, are Methodist Hospital and Mazda (BIZJOURNALS.com, 2/9).
alongside her husband, Matt Treanor
SENDING A MESSAGE: Asics will bring its "Support Your Marathoner" program to the '12 Honda L.A. Marathon on March 18. Similar to the program offered at the '11 ING N.Y. Marathon, it will allow family and friends to send pictures, texts and video messages to marathon runners on race day. The messages can be delivered directly to an individual runner as they race past one of two video screens placed on the course. Messages can be uploaded at supportyourmarathoner.com (Asics).