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SBD/February 2, 2012/Franchises
Forbes' NBA Valuations Hit Record High; Lakers Return To Top Spot After One Year Hiatus
Published February 2, 2012
|
RK
|
TEAM |
VALUE
|
1-YR
% +/- |
DEBT/
VALUE |
REVENUE
|
OPERATING INCOME
|
|
1
|
Lakers |
$900M
|
40%
|
13%
|
$208M
|
$24.3M
|
|
2
|
Knicks |
$780M
|
19%
|
0%
|
$244M
|
$74.9M
|
|
3
|
Bulls |
$600M
|
17%
|
9%
|
$185M
|
$59.4M
|
|
4
|
Mavericks |
$497M
|
13%
|
40%
|
$166M
|
-$3.9M
|
|
5
|
Celtics |
$482M
|
7%
|
37%
|
$146M
|
$7.7M
|
|
6
|
Heat |
$457M
|
8%
|
34%
|
$158M
|
$26.0M
|
|
7
|
Rockets |
$453M
|
2%
|
22%
|
$150M
|
$17.9M
|
|
8
|
Warriors |
$450M
|
24%
|
33%
|
$139M
|
$22.2M
|
|
9
|
Spurs |
$418M
|
3%
|
12%
|
$139M
|
$14.4M
|
|
10
|
Suns |
$395M
|
-4%
|
47%
|
$136M
|
$13.1M
|
|
11
|
Magic |
$385M
|
0%
|
31%
|
$140M
|
-$16M
|
|
12
|
Raptors |
$382M
|
-4%
|
34%
|
$134M
|
$7.4M
|
|
13
|
Trail Blazers |
$370M
|
4%
|
28%
|
$132M
|
-$8.1M
|
|
14
|
Nets |
$357M
|
14%
|
79%
|
$89M
|
-$23.6M
|
|
15
|
Thunder |
$348M
|
6%
|
40%
|
$126M
|
$24.5M
|
|
16
|
Jazz |
$335M
|
-2%
|
3%
|
$120M
|
-$16.4M
|
|
17
|
Pistons |
$332M
|
-8%
|
56%
|
$141M
|
$9.7M
|
|
18
|
Cavaliers |
$329M
|
-7%
|
61%
|
$149M
|
$32.9M
|
|
19
|
Wizards |
$328M
|
2%
|
40%
|
$109M
|
-$3.4M
|
|
20
|
Clippers |
$324M
|
6%
|
0%
|
$108M
|
$9.4M
|
|
21
|
Nuggets |
$316M
|
0%
|
8%
|
$113M
|
-$1.2M
|
|
22
|
76ers |
$314M
|
-5%
|
48%
|
$116M
|
-$10.3M
|
|
23
|
Kings |
$300M
|
2%
|
33%
|
$104M
|
$6.4M
|
|
24
|
Hornets |
$285M
|
2%
|
105%
|
$109M
|
-$2.7M
|
|
25
|
Pacers |
$283M
|
5%
|
53%
|
$101M
|
-$10.5M
|
|
26
|
Bobcats |
$277M
|
-1%
|
54%
|
$101M
|
-$25.5M
|
|
27
|
T'Wolves |
$272M
|
3%
|
28%
|
$97M
|
-$6.8M
|
|
28
|
Hawks |
$270M
|
-8%
|
90%
|
$109
|
-$14.7M
|
|
29
|
Grizzlies |
$269M
|
1%
|
56%
|
$99M
|
-$24.8M
|
|
30
|
Bucks |
$268M
|
4%
|
21%
|
$92M
|
-$7.6M
|
GOLDEN OPPORTUNITY: FORBES' Tom Van Riper notes Peter Guber and Joe Lacob in November '10 bought the Warriors for $450M, "a record purchase price for an NBA franchise that doesn't own an arena." Lacob said, "People realize this team has been an underperforming asset. If it improves on the court it will be worth a lot more.” Van Riper notes the numbers "back him up: Despite comic ineptitude -- the team has logged only two winning seasons and one playoff appearance in the past 17 years -- the Warriors’ $450 million valuation places them eighth on Forbes’ franchise rankings, up four spots from last year." Some think the team "could jump even higher." SportsCorp President Marc Ganis said, "This could be one of the most valuable teams in the NBA. It’s a great sponsor and TV market." Guber said of the club's "beefed-up customer service operation, the 191 Wi-Fi spots scattered through the arena and a plan for cashless" concession stands: "The experience starts in the parking lot. There's uncertainty in winning, but there's no uncertainty in the experience." In 14 months at the helm, Lacob has "quickly jacked the revenues, renegotiating a local cable deal with Comcast SportsNet." That agreement "paid the Warriors approximately $50 million up front -- enough to take the sting off the purchase price -- and roughly tripled the annual rights fee to over $25 million from $9 million." The next "bonanza on the horizon: the arena." Lacob "gives San Francisco the early edge, citing AT&T Park and the surrounding area" (FORBES, 2/13 issue).






