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SBD/January 9, 2012/Media
Ken Hershman Begins Tenure At HBO Today With Proposed Boxing Series In Limbo
Published January 9, 2012
HOW SERIES CAME ABOUT: The show came about after HBO lost the Manny Pacquiao-Shane Mosley PPV, promoted by Top Rank, to Showtime early last year. Seeing how the loss stung Greenburg and his bosses, Schaefer, DiBella and Shaw approached HBO with a suggestion: That they combat the loss of a superstar by developing a deeper stable of prospects. They proposed HBO create a monthly series, to air on HBO2, which would give the promoters three dates each at a middle-class pay rate. There, they could showcase young fighters in meaningful bouts, from which they would either graduate to more lucrative slots on HBO or fall away before the network had invested heavily in them. "It's a shame if it doesn't happen, because it would have been good for us and good for HBO and good for the sport," Shaw said last month. "I hope it gets worked out. It should get worked out. But, truthfully, I don't know (if it will)."