Menu
Facilities

London Olympic Venues Prove Practical, Built For Future Uses

The ’12 London Olympics “promise to be an exercise, more than anything, in architectural restraint” thanks to “old-fashioned British reserve and concerns about avoiding the white-elephant syndrome that has plagued many if not most host cities,” according to architecture critic Christopher Hawthorne of the L.A. TIMES. The differences in architectural tone between the London Games and ’08 Beijing Games “would be tough to overstate.” If the Beijing Olympics “were about national pride,” London organizers have “concentrated on planning for the post-Olympic future of their site, for what they refer to as its ‘legacy’ condition.” The main Olympic Stadium is “the clearest sign of that spirit of leanness.” Ringed by a “superstructure of white triangular supports, it's a building that looks almost unfinished -- or like scaffolding for another, more ambitious piece of architecture.” But there is “undeniably something appealing in a frank, bare-bones way about its proportions and its honesty.” The stadium is “designed as the anti-Bird's Nest, to be sure,” but it is a “pretty good building in its own right.” And if the collection of buildings in Olympic Park “has a pragmatic streak, from the perspective of infrastructure and landscape architecture, there is little simple or stripped-down about the 2012 site and its relationship to the rest of London.” The aquatic center, designed by Zaha Hadid Architects, is divided into "two sections, one permanent and one temporary.” The “legacy version, which will seat 3,000, is typical Hadid: a stunning column-free interior beneath an undulating roof, with diving platforms that look like liquid sculpture.” Hawthorne wrote the “practicality of the architecture” in London’s venues is “a reaction to the economic rather than the political excesses of the recent past.” The '12 Games are “shaping up, in fact, as one of the clearest signs yet that the architectural boom years of the last decade or so in the West have definitively ended” (L.A. TIMES, 11/27).

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2011/11/28/Facilities/Oly-Venues.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2011/11/28/Facilities/Oly-Venues.aspx

CLOSE