PepsiCo CEO Backs Goodell Amid Scandals NHL Decides Against Selling Jersey Ads Fanatics Lands NASCAR's At-Track Merch Sales Joe Gibbs Racing Signs Stanley Black & Decker Microsoft's NFL Deal Affected By iPad References Company Emerges In 3D-Printed Collectibles Space Marketplace Roundup A-B Concerned Over NFL's Handling Of Issues Castrol Drops Adrian Peterson Sponsorship Harman Announces NBA Sponsorship Deal
Upcoming Conferences and Events
SBD/August 22, 2011/Marketing and Sponsorship
Published August 22, 2011
will be worn in its season opener
HAPPY FEET: In Chicago, Mitch Dudek reported 13 applicants "will be chosen to run two-mile legs each" of the Oct. 9 Bank of America Chicago Marathon with U.S. women's soccer players Abby Wambach, Hope Solo and Alex Morgan. The trio has "not yet decided how many miles each will run" as part of their relationship with the marathon's "Let's Run Together" charity campaign. Dudek notes "things have been busy" for Solo since this summer's FIFA Women's World Cup. Solo: "It really has been a whirlwind since we came back. I’m still putting all the pieces together. Things haven’t really slowed up all that much" (CHICAGO SUN-TIMES, 8/22).