Sources: Facebook Could Stream MLB Games PGA Tour Working To Enhance Viewing Experience A-Rod In Talks For Role With YES Network Coyotes' Smith Criticical Of NHL Protocol Media Notes NBA ASG Has Best Viewership Since '13 NASCAR Going Big On Social Media For Daytona New NHL CMO Discusses Growth Efforts, Data Use Atlanta United Signs RSN Deal With Fox Sports NHL Going With Just Two Bye Weeks In '17-18
SBD/June 16, 2011/Media
NBCUniversal Partners With Stan Lee's NHL-Themed Guardian Project
Published June 16, 2011
KING OF THIS SATELLITE CASTLE: Universal Sports Network and DirecTV yesterday announced a multiyear distribution agreement, the first between the two companies. Universal Sports will launch on a free preview basis to all DirecTV customers in August, before moving to DirecTV's Sports Pack and other select packages on October 1 (THE DAILY). DirecTV also "acquires full digital rights to Universal Sports content, meaning DirecTV will be able to distribute the net's programming across all its Web and mobile services, including those still in development" (VARIETY.com, 6/15).