WrestleMania PPV Strong Despite WWE Net Sony Going Ultra-HD 4K For World Cup Film Golf Media Notes Media Notes Buck, Norman To Head Fox' Golf Crew E:60 Profiles Boston Marathon Bombing Survivors NFL Media COO Brian Rolapp Sits For Q&A App Review: Nike+ Running For iPhone Golf's Young Talent Steps Into Spotlight Masters Overnight Lowest Since '04
Upcoming Conferences and Events
SBD/May 12, 2011/Media
UFC Offers Bonuses For Fighters With Large Twitter Followings, Creative Tweets
Published May 12, 2011
BIRDIES ON THE GOLF COURSE: In Dallas, Bill Nichols notes the PGA Tour Crowne Plaza Invitational at Colonial “is going all social media on us,” as next week's tournament “will be awash in mobile devices.” Ft. Worth-based agency Warren Douglas has been “enlisted to ‘manage the social media,’ as if that’s possible.” Twitterers will “receive up-to-the-minute updates, consumer offers from tournament sponsors, and Twitter feeds of players.” Twitter tickers “will flash updates on five digital boards on the course, and on two at Sundance Square in downtown Fort Worth.” TCU marketing majors “will serve as volunteer Tweet Caddies,” and they will be “stationed at the main gate, the clubhouse and at holes 1, 3 and 9” (DALLAS MORNING NEWS, 5/12).